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Brand News
Sep 10, 2026Last Updated Sep 10, 2026Inside David Protein’s Strategy To Shake Up RTD ProteinDavid Protein founder Peter Rahal provides details on his brand’s approach to the RTD protein shake category.
Sep 2, 2026Last Updated Sep 10, 2026Medici Brands Raises $250M To Scale David Protein, HallPassDavid Protein’s Medici Brands has secured $250 million to scale its manufacturing and unveil a new salty snack later this year.
Aug 26, 2026Last Updated Aug 28, 2026Liquid Death, David Protein Facing Lawsuits Claiming Allulose Contradicts ‘Zero Sugar’ ClaimsLiquid Death is facing two proposed class action lawsuits, both taking aim at the brand’s claims that its energy drinks contain “0g sugar” despite its use of…
Aug 26, 2026Last Updated Aug 28, 2026David Enters Drinks With RTD Protein ShakePeter Rahal’s David Protein has entered the beverage category with gold-labeled ready-to-drink, ultra-filtered protein shakes.
Jun 17, 2025Last Updated Jun 17, 2025Cadence Sets Rapid Pace for Platform Innovation With New RTDs, BarsAfter eight months selling just a single SKU, Cadence is eager to make up for lost time with a new slate of products including more drinks, plus bars and…