Pepsi One

by PepsiCo

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Pepsi turns to a different type of ‘pop’ to find that 94% of young people have positive outlook on the future

Purchase, N.Y., December 10, 2008 /PRNewswire/ – Despite a failing economy, employment woes and countless other concerns, a key segment of Millennials – people who were born between 1980 and 1990 – remain confident about what 2009 will have in store for them. According to an omnibus survey conducted by StrategyOne® on behalf of Pepsi, […]

The new Pepsi challenge

PURCHASE, N.Y. – September 30, 2008 – Pepsi-Cola North America Beverages announced today that it has launched two interactive Web sites that emphasize its efforts in environmental sustainability and encourage consumers to become more environmentally responsible: PepsiEcoChallenge.com and PepsiRecycling.com. Pepsi Eco Challenge Pepsi shares its environmental sustainability commitments at www.PepsiEcoChallenge.com, which include reducing water consumption […]

Tazo Tea Joins Pepsi/Lipton Partnership

SEATTLE, PURCHASE, N.Y. and ENGLEWOOD CLIFFS, N.J. – August 19, 2008 – Starbucks Coffee Company (NASDAQ: SBUX), PepsiCo, Inc. (NYSE: PEP) and Unilever (NYSE: UN, UL) today announced a licensing agreement for the manufacturing, marketing and distribution of Starbucks super-premium Tazo® Tea ready-to-drink (RTD) beverages – including iced teas, juiced teas and herbal infusions – […]

Mountain Dew Voltage Wins DEWmocracy Election to Become New Brand Line Extension

PURCHASE, N.Y. – August 19, 2008 – The people have spoken and Voltage has been elected the new Mountain Dew flavor line extension.  Mountain Dew Voltage, charged with raspberry citrus flavor and ginseng, will officially take office in January 2009 when it starts appearing on store shelves nationwide. The DEWmocracy election was a unique contest […]

The Flow: TrimWater cares, Peltz buys Starbucks

If you have news for The Flow, contact Matt Casey at mcasey@bevnet.com. FINANCIAL SEC filings show that activist investor Nelson Peltz’s Trian Funds has acquired a $14.1 million stake in Starbucks – about 0.1 percent of the company’s outstanding shares. PEOPLE PurBlu Beverages, the creator of GIVE Natural Spring Water, announced the hiring of Mark […]

Skinny Nutritional Corp. Bottles the Energy and Passion of Fitness Guru Pat Croce in Skinny Water® Hi-Energy

BALA CYNWYD, Pa.–All the energy and passion of Pat Croce, Philadelphia‘s famous fitness guru and motivational icon, has just been bottled by Skinny Nutritional Corp. . Today, the company unveiled Croce‘s Skinny Water® Acai Grape Blueberry (Hi-Energy), the fifth flavor in the Skinny Water line. Croce‘s Skinny Water (Hi-Energy) packs a shot of energy into […]

Pepsi reduces plastic in half-liter non-carbonated beverage bottles by 20%

PURCHASE, N.Y., May 6, 2008 – Pepsi is introducing its lightest 500mL flavored non-carbonated beverage bottle yet.  The company has reduced the plastic in this bottle by 20%, which will eliminate approximately 20 million pounds of waste from the environment.  The lighter bottles will begin hitting store shelves this month. The new bottle will be […]

American Beverage Association Celebrates World Water Day

WASHINGTON, March 20 /PRNewswire-USNewswire/ — As global leaders in responsible water management, the beverage industry commends World Water Day and efforts to improve water resources and sanitation throughout the world. Our industry remains committed to being a leader, particularly amongst industry, in responsible water management and ensuring a minimal environmental impact from the production of […]

It’s Alive! Aquafina Alive Re-Launches with Added Nutrients Including Fiber

PURCHASE, N.Y., March 10 /PRNewswire/ — Consumers are looking for great- tasting beverages that multi-task, and they’re seeking more functionality from their enhanced waters. PepsiCo answers that challenge with the introduction of four reformulated versions of its Aquafina Alive Nutrient Enhanced Water Beverage lineup, including a new option with 10 percent of the daily recommended value […]

ETHOS WATER AND H20 AFRICA JOIN FORCES TO HELP ALLEVIATE THE WORLD WATER CRISIS

SEATTLE, Wash. and PURCHASE, N.Y. – March 6, 2008 – Ethos Water, the brand dedicated to helping children get clean water, is driving support for its mission by collaborating with H20 Africa, a foundation focused on clean water initiatives. Later this month, H20 Africa’s co-founder, Matt Damon, will appear in a national Ethos Water print […]

Gatorade and Tiger Woods Join Forces to Develop a Signature Line of Sports Performance Beverages

@@img1 CHICAGO, IL –  (October 16, 2007) — The Gatorade Company, a division of PepsiCo, and Tiger Woods announced today a collaboration to develop Tiger-inspired sports performance beverages for athletes at all levels. Terms of the licensing deal were not disclosed. “Gatorade has been part of my game plan for years, whether I’m training or […]

Fan Designs Jeff Gordon’s Car

PURCHASE, NY – October 1, 2007 – Deborah Chastain of Thomasville, Georgia, will be leading the cheers for the No. 24 DuPont/Pepsi Chevrolet on October 7 when Jeff Gordon races in the paint scheme she designed. Earlier this year, Jeff Gordon, together with Pepsi, handed creative control over to the fans by asking consumers to create […]

PepsiCo Expands Leading Non-Carbonated Beverage Portfolio

PURCHASE, NEW YORK, September 7, 2007 – Building on its pioneering, 15-year “total beverage company” strategy, PepsiCo today announced plans to significantly expand its leading non-carbonated portfolio in the U.S. The announcement features unprecedented news behind four of PepsiCo’s mega-brands and further strengthens the company’s partnership with its bottlers, and includes the following:  The introduction […]


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