Brand News
Jul 11, 2025Simply Good Foods: Protein Portfolio ‘On The Forefront Of Generational Shift’In its Q3 earnings, The Simply Good Foods Company reported the strength of its protein-forward portfolio, driven by the Quest and OWYN brands, despite the…
May 16, 2025Last Updated May 16, 2025Protein Drinks Keep Punching, As Core Brands Grow and Occasions ExpandThe protein-in-everything trend has flared up at times over the past decade, but current conditions — with tailwinds from health and wellness now supercharged…
Apr 11, 2025Last Updated Apr 11, 2025Daily Briefing (Insiders Only): OWYN’s Protein Maxes Out, Atkins DropsRising interest in protein drinks, coupled with new innovation, helped Quest and OWYN (Only What You Need) offset the faltering Atkins brand for parent company…