Starbucks Refreshers

Targets $8 billion energy category bringing green coffee innovation to customers on a global scale SEATTLE–(BUSINESS WIRE)–Starbucks Coffee Company (NASDAQ: SBUX) today announced plans for a global entry into the energy category with Starbucks Refreshers™ beverages – making Starbucks the first to bring green coffee extract innovation to customers on a global scale. Starbucks Refreshers™ […]

SEATTLE, March 07, 2011 – Starbucks (NASDAQ:SBUX) celebrates 40 years of sourcing, roasting and serving the world’s highest quality coffee and announces tomorrow it will roll out its new in-store look focusing on the iconic Siren, and a simultaneous global launch of handcrafted and artfully made beverage and food offerings. Starbucks also introduced a company-wide […]

ON TOP PepsiCo CEO Indra Nooyi has dispelled rumors that she will leave her current position to become the chairman of the Tata Group. In a recent statement, she explained that she “loves” her job with PepsiCo. Link New Leaf Brands has added 17 new distributors throughout the state of California as part of their […]

ON TOP Enter BevNET's Best of 2010! Information is available here: Link No sense beating a near-dead horse: CSPI decides not to appeal the Enviga ruling. Link ON THE SHELVES Hydro One Beverages has added BÖDE Sports Drinks and TRÜE Green Teas to its line of products. All 14 of the company's products are available […]

SEATTLE–(BUSINESS WIRE)–Starbucks (NASDAQ: SBUX) announced today that Starbucks VIA® Ready Brew will be available in more than 37,000 locations in the U.S. by the end of June. The addition of 25,000 grocery, mass and drug accounts includes major retailers Kroger, Walmart, Safeway, Target, Costco and CVS. Combined with 12,000 retail and foodservice locations launched in […]

SEATTLE and PURCHASE, N.Y., Jan. 22 /PRNewswire/ — Starbucks Doubleshot(R) Energy+Coffee beverages have become top performers in the ready-to-drink (RTD) energy coffee subcategory since launching in June 2008. Currently, the line represents three of the segment’s five best-selling SKUs.(1) Building upon this early success, the North American Coffee Partnership (NACP), a joint venture between Starbucks […]

SEATTLE, PURCHASE, N.Y. and ENGLEWOOD CLIFFS, N.J. – August 19, 2008 – Starbucks Coffee Company (NASDAQ: SBUX), PepsiCo, Inc. (NYSE: PEP) and Unilever (NYSE: UN, UL) today announced a licensing agreement for the manufacturing, marketing and distribution of Starbucks super-premium Tazo® Tea ready-to-drink (RTD) beverages – including iced teas, juiced teas and herbal infusions – […]

SEATTLE, Wash. and PURCHASE, N.Y. – March 6, 2008 – Ethos Water, the brand dedicated to helping children get clean water, is driving support for its mission by collaborating with H20 Africa, a foundation focused on clean water initiatives. Later this month, H20 Africa’s co-founder, Matt Damon, will appear in a national Ethos Water print […]