@@img1ATLANTA, GA – July 2007 – Twenty-five years ago, Diet Coke burst onto the scene and forever changed the beverage landscape. Today, the global brand is the #1 diet sparkling beverage in the world, and its launch is viewed as one of the most successful in beverage history. “When Diet Coke debuted in 1982, the […]
Campbell Soup Company (NYSE:CPB), Coca-Cola North America (CCNA) and Coca-Cola Enterprises Inc. (NYSE:CCE) today announced that the companies have entered into an agreement for distribution of Campbell’s single-serve beverage portfolio. Under the terms of the agreement, CCNA will have the master distribution rights for Campbell’s single-serve refrigerated immediate consumption beverages (24-ounce or less PET plastic), […]
BEIJING, June 5, 2007 – The Coca-Cola Company (TCCC) today pledged to lead its global beverage operations, including those of its franchise bottlers, to replace the water it uses in its beverages and their production. The Company will focus its actions in three core areas: 1) reducing the water used to produce its beverages, 2) […]
ATLANTA (May 30, 2007) – DASANI® announced the June launch of DASANI PlusT vitamin-enhanced flavored water beverages. The line, with zero calories per serving, comes in three varieties: .Refresh + Revive: Kiwi Strawberry Flavor has 10% of the reference daily intake (RDI) per serving of Vitamins B3, B6 and B12. .Cleanse + Restore: Pomegranate Blackberry […]
ATLANTA and WHITESTONE, NY, May 25, 2007 – The Coca-Cola Company today announced that it has reached an agreement to acquire Energy Brands, Inc., known as glacéau, and its full range of fast-growing, enhanced water brands, including vitaminwater. The acquisition, for $4.1 billion in cash, provides The Coca-Cola Company with a strong platform to grow […]
@@img1ATLANTA– March 23,2007 — Coca-Cola North America today announced it will launch Diet Coke PlusT, a sparkling, calorie-free beverage with vitamins and minerals. In addition to providing great, refreshing taste, Diet Coke Plus is a good source of vitamins B3, B6, and B12, and the minerals zinc and magnesium. Diet Coke Plus will be available […]
ATLANTA, March 12, 2007 – VAULT RED BLITZT blasts into stores this week, riding the rocket of success scored by last year’s powerful launch of VAULTT and VAULT ZEROT. The new flavor features a citrus base injected with berry flavor and is designed to attract a broader set of consumers to the popular brand. VAULT […]
ATLANTA, Feb. 21 – Coca-Cola North America today confirmed that, as part of an industry initiative, it will continue the rollout of expanded nutrition labeling in the U.S. to include caffeine content on all of its beverages containing the ingredient. The Company has already included caffeine labeling on its Full Throttle and Enviga packaging, and […]
ATLANTA, Feb. 6 – Cherry Coke has joined forces with the design team from Rocawear, the trend-setting apparel brand founded by hip-hop icon Shawn “Jay-Z” Carter, to create an eye-catching new appearance for the brand. On February 7, along with his Rocawear designers, Shawn “Jay-Z” Carter will be on hand to unveil the redesigned Cherry […]
ATLANTA, Feb. 5 – Beginning this week, Enviga, the sparkling green tea proven to burn calories, will start appearing on store shelves across the U.S. The national rollout follows a successful launch in New York City, New Jersey and Philadelphia in November 2006. A delicious green tea beverage, Enviga was conceived by Beverage Partners Worldwide […]
ATLANTA, Nov. 30 – Coca-Cola North America (CCNA) and Caribou Coffee plan to launch a new line of premium ready-to-drink iced coffees in the U.S. next summer — the sixth new product initiative announced by CCNA in the fast-growing coffee, tea and indulgent beverage segments this year. Caribou Coffee is the second-largest specialty coffee company […]
ATLANTA – October 11, 2006 – The drink proven to burn calories – Enviga – hits the U.S. market in the Northeast in November and will roll out nationally in January 2007. A delicious sparkling green tea containing green tea extracts, calcium, and caffeine, Enviga was conceived by Beverage Partners Worldwide (BPW) – a joint […]
ATLANTA, July 20 /PRNewswire-FirstCall/ — The Board of Directors of The Coca-Cola Company today authorized a new share repurchase program of up to 300 million shares of the Company’s common stock — representing nearly 13 percent of total outstanding shares. The program will take effect October 31, upon the conclusion of the Company’s current plan. […]
