Pernod Ricard To Restructure Amid Sales Declines
As major spirits groups struggle with slow sales, Pernod Ricard is next to cut jobs.
LALO Tequila Shifts Distribution to Reyes Beverage Group
Another major spirits supplier is shifting its California distribution to Reyes Beverage Group following the shuttering of Republic National Distributing Company’s (RNDC) operations in the Golden State.
Liquid Death, WhistlePig Collab on Casket-Aged Whiskey
WhistlePig Whiskey and Liquid Death, two beverage disruptors known for their viral marketing stunts and unusual collaborations, have teamed up to kill typical summer drinking trends.
Greenbar Distillery Sidesteps RTDs in Search of Cocktail Convenience
Los Angeles’ first post-prohibition era distillery, Greenbar Distillery, built its business on the craft cocktail movement – providing unique and local spirits for a growing bar scene in the early 2000s. But helping customers execute inexpensive and uncomplicated cocktails at home was always a challenge.
Spirits Marketing: Aviation Stirs Up Father’s Day; Aperol Scoots Into Summer
In spirits marketing this month, Aviation Gin stirs up Father's Day, ALB brings to dirty martini to breakfast, Aperol Hits NYC
Mark Anthony Brands Phases Out White Claw Vodka Soda; Rebrands Zero Proof Line
Mark Anthony Brands (MAB) is rolling into summer with a focused plan behind White Claw, which boasts an even more dominant position in the hard seltzer segment.
A Drink With…Jenny Camarena, El Tesoro CEO and Master Distiller
Jenny Camarena, the youngest of nine children, has stepped up as CEO and master distiller for a family of historic tequila producers.
How Outback’s Viral Mocktail Moment Made a Case Against Non-Alc Spirits
It’s almost Shark Week, which means Outback Stakehouse is readying the return of last year’s viral Aussie Jawssie, a raspberry-flavored vodka lemonade cocktail, laced with ocean-themed Blue Curacao and garnished with a plastic shark toy. There’s also a zero-proof version, Sharky Temple, but like the restaurant chain’s other non-alc cocktails, it won’t involve a substitute spirit.
As RNDC Exits California, What’s Next For Suppliers?
While former RNDC suppliers plot their next move, what will be the impact of the distributor’s exit on independent spirits and ready-to-drink (RTD) brands in California, and beyond?
With Sales Down, Brown-Forman Aims to Expand Its RTD Reach
Soft consumer spending on bev-alc and tariff uncertainty weighed on whiskey giant Brown-Forman’s fourth quarter fiscal year 2025 earnings and outlook for next year, triggering shares to plunge 15% Thursday morning.
Breaking: RNDC to Exit California Amidst Major Supplier Losses
The country’s second-largest beverage-alcohol distributor, Republic National Distributing Company (RNDC), is shuttering its operations in California, the country’s largest spirits market, after losing several major suppliers.
How Two Vodka Brands Are Mitigating Tariff Turmoil
As the tariff roller coaster continues, the volatility is making spirits companies reevaluate everything from pricing to supply chain to expansion. We spoke with the leaders of two independent vodka companies on the opposite end of the price spectrum to hear how they’ve attempted to navigate the fluid situation.
RNDC Rocked By Brown-Forman Exit As Supplier Exodus Continues
The country’s second-largest distributor, Republic National Distributing Company (RNDC) has been shedding suppliers at an alarming rate, with another major national loss announced today. Following Brown-Forman’s exit from RNDC in California this month, the whiskey giant will now follow suit in other states.
Afterdream Re-Awakens: AMASS, De Soi Distiller Launches THC RTD
Morgan McLachlan, the master distiller behind adult non-alc (ANA) brand De Soi and botanical spirits line AMASS, is dipping back into an exploding beverage category.