As Damar Hamlin prepares to suit up and return to the field for the upcoming NFL season, he’s bringing that “don’t quit” attitude to, well, Don’t Quit! The protein and energy drink brand announced today that Hamlin has officially joined the company as an equity partner, marking the athlete’s first official beverage brand partnership.
Growing up, Spencer Hoddeson said he mostly heard the term “gay” in a negative context. Now, he wants to destigmatize the word and create representation in spaces that traditionally don’t have LGBTQ-owned products, one Gay Water at a time.
Manassas native, music director for the Bret Michaels Band and author, Pete Evick, has teamed up with Manassas craft distiller KO Distilling to release Bare Knuckle Evick Edition Bourbon.
New Riff Distilling is announcing its Sour Mash Single Malt project, an unprecedented exploration of the intersection of malted barley and the sour mash Kentucky whiskey making regimen.
KDP announced this morning that it is investing $300 million in Philadelphia-based coffee company La Colombe, making it the second largest investor in the brand with a 33% equity stake and strengthening its ambitions of moving deeper into the RTD coffee category.
Independent Scotch whisky firm The GlenAllachie announces the next iteration of its oldest and most exclusive core range expression: The GlenAllachie 30-year-old Cask Strength Batch 3.
15 STARS announces the expansion of its fine-aged bourbon whiskey portfolio with the limited release of its award-winning Platinum expression.
Barcode, the leading fitness drink for hydration, is excited to announce its rapid expansion throughout the State of Texas, with its products now available in Albertsons, Randalls, and Tom Thumb stores.
GLOW Beverages Inc., a portfolio company of functional beverages, announced that it has signed a distribution deal with Albertson’s, including retailers throughout the state with over 900 locations including Market Street, Randall’s, Thom Thumb, and United Supermarkets.
AdvoCare International, LLC, a health and wellness company, introduces AdvoCare Harmony, a powdered Kombucha supplement that comes in convenient stick packs for an on-the-go lifestyle.
Bayjoo is a tree bark brew that is made with mauby bark and was inspired by the traditional Caribbean fermented beverage known as mabí (or mauby). The line includes three 12 oz. offerings, including Citrus-Y, Herbal Trip, and Childhood Bliss.
Sparkling water + CBD brand Day One Beverages announced an exclusive stadium retail partnership with Phoenix Rising FC. This partnership marks the first collaboration between a professional sports franchise in Arizona and a CBD brand.
LSU Gymnast and TikTok sensation, Livvy Dunne is the newest brand ambassador of Accelerator Active Energy, a modern, better-for-you performance energy drink.
Beam Suntory CEO Albert Baladi will be stepping down and passing the baton to Greg Hughes, who serves as the company's senior vice president chief growth and brands officer, the company announced yesterday.
