BEND, Ore. — Kombucha Mama has changed it’s name to Humm Kombucha and is expanding nationwide.
The name change comes as the company looks to position its healthful beverage more in-line with its marketplace perception on a national stage. Humm Kombucha wanted an image that really captured the essence of the company.
People hum when they’re happy — it’s a familiar sound, it’s a comfort word.
Kombucha Mama has seen its fortunes escalating over the past few years, success that Mitchell and Danek hope translates to national success. “We’ve been sold out of kombucha basically since we started selling it,” Mitchell said. “The family has just been growing bigger and bigger organically and we’re super excited about everybody experiencing our product.”
Humm Kombucha will debut on April 17th, 2014 in the Pacific NW. 9 flavors are available in 14oz custom bottles. All 9 flavors are available on draft.
Pomegranate Lemonade, Lemon Ginger, Apple Sass, Original, Chai, Mate’, Blueberry Mint (new), Strawberry Lemonade (new), Coconut Lime (new).