Whether you are walking the show floor or tracking updates from your phone, BevNET has you covered for all things Natural Products Expo West this week and beyond. Follow all our coverage, including more news and updates like this, right here.
Vita Coco (Booth #1877)
Vita Coco continues to use its dominance in the coconut water category as leverage to innovate, the latest being a second addition to its Vita Coco Treats line launched last year. Picking up the baton from debut flavor Strawberries & Creme, Orange & Creme pairs the bright zest of orange with smooth vanilla notes. Orange & Creme Vita Coco Treats launches today at retailers nationwide. For more information, visit vitacoco.com.
Topo Chico (Booth #331)
The Mexican mineral water brand is a high performer within parent company Coca-Cola’s portfolio, so it’s no surprise to see more innovation in the red-hot flavored sparkling space. The newest additions to its juice-sweetened Topo Chico Sabores line are Raspberry with Lemon and Tropical Mango, launching this week in 12 oz. cans ($1.50) and 8-packs ($8.06). For more information, visit topochico.com.
Califia Farms (Booth #923)
As usual, Califia Farms is using Expo West as a showcase for a full suite of new innovation. This year’s show debuts include Birthday Cake Almond Creamer (an LTO with Kroger, Wegmans and Wakefern), with Is It Cake? star Jonny Manganello boosting awareness on social. Also on display: Organic Pistachio Almond Creamer (nationwide at Whole Foods), Organic Cashewmilk (Whole Foods) and Pure Black Espresso Blend Cold Brew (Kroger, Publix and others). For more information, visit califiafarms.com.
Be Love (Booth #N1218)
Vital Proteins founder Kurt Seidensticker and entrepreneur Leslie Scofield are teaming up to launch Be Love, a new beverage venture designed to support hydration, energy, and cognitive function. The brand will be sharing a first look at its three-SKU line in 12 oz. slim cans at Expo West this week. For more information, visit drink.love.
Saint James Tea (Booth #5105)
Saint James Iced Tea (Booth #5105) is unveiling its new aluminum bottle format at Expo West this week, a move aimed at both solving manufacturing challenges and aligning more closely with a sustainability message as the company scales. For more information, visit saintjamesicedtea.com.
MALK (Booth #N2037)
As we reported this week, organic plant-based milk maker MALK is adding two new varieties of unsweetened plant milk to its portfolio: Soy and Coconut in 28 oz. multiserve bottles. The Coconut milk will launch in Whole Foods and Sprouts stores this month, while Soy will have an exclusive roll out in Whole Foods. For more information, visit malkorganics.com.
Remedy Organics (Booth #N2001)
While the new Tropical Greens flavor shake is still fresh off the line, Remedy Organics will also be showcasing its first ready-to-mix product, Plant Powered Protein SuperBlends. Available in two flavors at launch – Chocolate Chip and Vanilla Bliss – the powders provide 24 grams of organic plant-based protein and 4 grams of fiber and contain 21 vitamins and minerals. For more information, visit remedyorganics.com.
Waterloo (Booth #5589)
Austin, Texas-based Waterloo has always used flavor as its calling card, and that continues this week at Expo West, where it will have two new releases – Guava Berry and Ruby Red Tangerine – on display. The new flavors even come with a theme song from the lead vocalist of rock band Taking Back Sunday, Adam Lazzara. For more information, visit drinkwaterloo.com.
Whole Moon (Booth #N2233)
Coconut milk is on the rise, with Whole Moon being the latest to jump in the game. The brand’s coconut milk is crafted with whole-roasted almonds, oats, pistachios, soybeans and whole coconut meat. Whole Moon Coconut will be available at Sprouts Farmers Market stores nationwide next month with a SRP of $5.79 per 42 oz. bottle. For more information, visit wholemoon.com.