Size doesn’t have to end disruptiveness – look at some of the largest companies in the world, from Apple to Wal-Mart, and you’ll see cultures that keep innovation at the forefront. In CPG, that disruptive impulse continues to thrive at Chobani, which has become the largest yogurt brand in the country, while also developing a fast-growth beverage business.
BevNET Live in NYC on June 11 + 12 will feature a discussion with John Frost, the Chief Customer Officer at Chobani, on the ways that the company is able to maintain a disruptive culture even at international scale. He’ll also discuss the ways that companies can integrate disruptive partners, as Chobani is right now with its recent acquisition of La Colombe, and give insights into where Chobani might look to add more partners in the future.
Frost’s talk will give founders an understanding of methods for keeping innovation and disruption as a strong current moving them forward, ensuring that the creative impulses that spur entrepreneurship remain strong throughout a company’s life cycle.
Attendees can also enjoy the New Beverage Showdown, one-to-one meetings with retailers, Beverage School for early-stage entrepreneurs, and networking with hundreds of beverage professionals.
BevNET Live tickets are still available! Save with early registration pricing through April 25.
About BevNET Live
BevNET Live is the premiere event for beverage brands, distributors, service providers, retailers and investors to discuss what’s next for the industry. With the industry’s foremost speakers and our New Beverage Showdown, BevNET Live attracts hundreds of brands to each event.