Showcase your emerging beverage brand and leave a lasting impression on hundreds of industry leaders, investors, and fellow entrepreneurs during BevNET’s New Beverage Showdown, presented by Coca Cola North America New Revenue Stream. The premier business pitch competition returns for its 26th edition at BevNET Live on June 12–13, 2025, in New York City.
What You Can Expect:
- Two days on stage: Day 1 of BevNET Live kicks off with 12 semi-finalists delivering rapid-fire, two-minute pitches to our panel of expert judges. Six brands will then advance to the final round on Day 2, where they will present a 5-minute pitch. After deliberation, the winner will be announced and will receive an advertising package valued at $10,000!
- Expert feedback: Gain valuable insights from a distinguished panel of judges who know what it takes to succeed in today’s competitive beverage market. Past judges have included executives from top companies like KeHE Distributors, Whole Foods, Kroger, Albertsons, First Beverage Group, Verlinvest, AccelFoods, and many more.
- Exposure to the beverage industry: Whether in person or via the livestream on BevNET.com, the competition is expected to attract thousands of industry professionals, including investors, retailers, suppliers, service providers, and fellow brand leaders.
Past New Beverage Showdown competitors who have gone on to great success include brands like Poppi, Liquid Death, Health-Ade Kombucha, Rise Brewing Co., MALK, and Hoplark. Curious about what it takes to win? Check out past competitions.
What a Past Competitor Says: “We approached the BevNET New Beverage Showdown with the sole intent of winning it all. That caused us to sharpen up in every way and to really question all aspects of the business, because we’d have to ace live presentations to industry experts. That self-evaluation truly helped us on our path to understanding the “what,” “how,” and “why” behind Health-Ade at a critical time in our growth.”
— Justin Trout, Co-Founder & COO, Health-Ade Kombucha
Applications are being accepted through Friday, May 3, 2025. There is no cost to participate aside from conference registration.
Apply for New Beverage Showdown 2025 >>
Details on the competition format and selection process can be found on the event website.
BevNET Live Summer 2025 takes place on June 12 + 13 in New York City. Take advantage of early registration pricing today.
For any questions about the New Beverage Showdown or BevNET Live conference, please contact Jon Landis, our Business Development Manager. Sponsorship opportunities are also available for companies seeking additional industry exposure.
About BevNET Live:
BevNET Live is the premier event for beverage brands, distributors, service providers, retailers, and investors to connect and discuss what’s next for the industry. With top-tier speakers and the New Beverage Showdown, BevNET Live draws hundreds of brands to each event.