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New Beverage Showdown 16: Present Your Brand to the Industry this December

A new class of rising star beverage brands will take the BevNET Live stage to compete in the 16th edition of the New Beverage Showdown. The business pitch competition, respected for its record of identifying highly innovative next-generation beverage brands, will take place on December 3rd and 4th at BevNET Live Winter 2018 in Santa Monica, CA.

New Beverage Showdown 16, presented by Coca-Cola’s Venturing & Emerging Brands, puts beverage entrepreneurs in the hot seat. With just a few minutes to impress the judges’ panel, live audience of industry professionals, and thousands of online viewers, they are nevertheless foretelling the future of the beverage business.

On December 3rd, the first day of the conference, the chosen semifinalists will step into the spotlight with two minutes to impress the BevNET Live audience and judges. They will get immediate, invaluable feedback from the judges. At the end of the semi-final round,a handful of brands will be chosen to present a longer pitch in the finals on the second day.

The judging panel — composed of industry experts, investors, retailers, and more — will ultimately decide which finalist comes out on top and wins the grand prize, valued at $10,000. Past judges include representatives from Kroger, Albertson’s, Whole Foods, ACG, First Beverage Group, AccelFoods, and Flood Creative among others.

The New Beverage Showdown is where young brands are discovered. Providing a platform for heavy exposure, brands open the door to strategic conversations and partnerships that can propel them to the next level. Past winners include well-known brands like Health-Ade Kombucha, Owl’s Brew, Bear Squeeze, Tio Gazpacho, and Grady’s Cold Brew.

Here’s everything you need to know about the competition:

Ready to test your mettle against the next big brands? Share your story and present your pitch to the industry at BevNET Live this December. There is no cost to apply, although conference registration is required for those selected to compete.

Apply Now for New Beverage Showdown 16 >>

If you’re unfamiliar with the competition, or want to prepare for your pitch, you can rewatch the New Beverage Showdown 15 presentations from BevNET Live Summer 2018’s competition in New York City.

Detailed information on the format and selection process can be found online and more information on BevNET Live Winter 2018 can be found on the event website. Early registration pricing is currently in effect, which features a discount of $200 per registration.

Questions about the New Beverage Showdown, event or attendance? Please contact Jon Landis, our Brand Specialist. Conference sponsorship is also available for companies looking for industry exposure.

About BevNET Live

BevNET Live Winter 2018 will return to the Loews Hotel in Santa Monica, California on December 3rd and 4th. A Beverage School for new companies will also be held on Sunday, December 2nd at no additional cost.

BevNET LIVE is the premiere event for beverage brands, distributors, service providers, retailers and investors to discuss what’s next for the industry. With the industry’s foremost speakers and our New Beverage Showdown, BevNET Live attracts hundreds of brands to each event.