While divesting from some of its other well-known, better-for-you brands in recent years, Coca-Cola has been eager to use its flagship soda line as a platform for innovation, both inside the can and out. This morning, the company announced the release of Mocha, the fifth SKU for the Coca-Cola with Coffee line introduced in January 2021.
Ojai, California-based hard kombucha and hard seltzer-maker Flying Embers has closed a $20 million series C funding round, led by global spirits giant Beam Suntory. The investment will help fund expanded marketing and sales initiatives, as well as new product launches and the expansion of the company’s beyond beer portfolio.
This year, the brand is looking to continue expanding its audience with the release of two new zero-sugar flavors — White Peach and Tropical Punch, which will replace Original and Lemon Lime — and a 12 oz. can format.
Goat Rodeo Capital managing partner Carlton Fowler reflected upon the data and business criteria that influenced the firm’s initial investments and offered his evaluation of non-portfolio DTC brands and their potential for omnichannel success. He also weighed in on the continued blurring of lines within the non-alcoholic beverage and beverage alcohol industries and explained why Goat Rodeo’s second fund will not include investments in cannabis beverages.
XUA (pronounced shoo-AH) Superfood Energy Drink is a recently launched energy drink that blends superfood ingredients and juice to create a formulation that’s low in calories but big on flavor. The brand currently features a single SKU, Brazilian Berry, which is packaged in a slim 8.45 oz can.
Cannabis portfolio company 1933 Industries announced today it has signed a binding letter of intent to acquire CBD beverage maker Day One in an all-stock transaction, just four months after the sparkling water brand relaunched as an independent business.
Sunwink's functional powders are joining a growing shelf of 'ingestible beauty' products at Target, while Spindrift Spiked enters e-marketplace Speakeasy and Southern Glazer's picks up another CBD drink.
The COVID-19 pandemic will continue to impact consumer attitudes towards shopping and eating this year, according to a new 2022 trend outlook report by sales and marketing firm Acosta. Consumers surveyed by Acosta in July and October said they were continuing to eat more at home than they did prior to the pandemic.
Dry January started in England before it crossed the Atlantic to the U.S. Now, non-alcoholic beer, wine, and spirits brands chasing the Dry January crowd have followed. It looks like a crowd of eager investors may be close behind.
Taste Radio’s hosts reflected upon last week’s highly publicized deal between the Coca-Cola Co. and Constellation Brands, the growing pool of hop-centric drinks and news of Liquid Death’s colossal funding round. They also discussed a “flamin’ hot” line extension for a not-so-NOSHy snack brand, why “Cannuary” is trending among some folks in the office and highlighted several new beverages and bites.
The energy drink company continues to have ambitions to produce spiked seltzer brands of its own, said co-founder Hilton Schlosberg on an analyst call that addressed its quarterly earnings and today’s announced purchase of the CANarchy collective of craft beer brands.
For both cannabis seltzer brands, each owned by vertically integrated multi-state cannabis operators, this year is poised to be a critical one for growth, as the former completes its takeover by Florida-based Ayr Wellness, and the latter aims to tackle pricing while preparing to debut an innovative new product.
Energy drink maker Monster Beverage has reached “a definitive agreement” to acquire the CANarchy Craft Brewery Collective for $330 million in cash, the company announced today. The all cash deal is expected to close in the first quarter of 2022, pending “customary closing conditions, including regulatory approvals.”
Within the current tequila market, it can be easy for some brands to have something of an inferiority complex. Considering the amount of star power that has been injected into…
