With a close eye on consumer feedback, Zico showcased a couple of new products from its crowded booth at Natural Products Expo West. As reported by BevNET last week, Zico launched Zico Latte, a new coconut water and coffee blend as well as two new Tetra-Pak sizes for its popular Chocolate flavor, which had previously been available only in PET bottles.
Good4U is a line of “sports & wellness drinks” that come in a variety of functional formulations, including hydration, relaxation, recovery, and energy. The product was initially launched in metal…
Back on the floor at Natural Products Expo West for a quick interview with Arnold Ventura, the CEO of aguas frescas maker Coba. BevNET founder John Craven spoke to Ventura about Coba's new Horchata flavor, one tinged with notes of cinnamon and vanilla.
BevNET's coverage of Natural Products Expo West begins with a series of short video interviews from the floor of the bustling event. In this segment, BevNET CEO John Craven spoke with Bai founder Ben Weiss about the brand's new packaging as well as the company's new distribution deal in metro New York.
With more and more coconut water products coming to the market every year day, it’s no surprise that some marketers are branching out and getting a little more adventurous with…
Hubert’s, which is a product of Monster Beverage Company (formerly Hansen Natural), has recently launched a new “Cherry Limeade” flavor to their sugar and stevia sweetened lineup. We’re pleased to…
Investment bank Silverwood Partners has released a lengthy overview of the natural products just in time for valuations to hit at Natural Products Expo West.…
As announced earlier this week, ZICO is going to launch a new “Latte” flavor extension to their PET coconut water line up. Today, we’re taking a look at this product,…
Acquired by Texas-based soda company Big Red last fall, Premium CSD brand Thomas Kemper has begun a period of geographic expansion.…
Up and coming relaxation product Dream Water is launching into the natural channel, but it will be doing so without co-founder Adam Platzner. The 2.5 oz. “sleep shot” has moved…
That ConsumerLab.com report from last August continues to dog coconut water category leader Vita Coco, which settled a class-action lawsuit in New York last month for $10 million. Word from…
Sales of Fair Trade Certified ready-to-drink beverages grew by 37 percent in 2011, according to new SPINS data reported by Fair Trade USA. In a recent press release, Fair Trade USA cites rising consumer demand for Fair Trade products as well as a number of new beverages in the segment as chief reasons for continued growth.
The 27th annual Nightclub & Bar Convention and Trade Show will take place March 12-14 at the Las Vegas Convention Center. BevNET.com will be on hand to cover and report on the beverage-related exhibitors at the show...
Forget your typical models and himbos handing out product samples. Here’s the way one company will be trying to get distributor attention at Expo West this year: by handing out…
