• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

"Guac On The Rock" – The Annual Program From Teremana Tequila and Dwayne ‘The Rock’ Johnson – Returns For An Extended Period

info_outline PRESS RELEASE posted by Teremana Tequila

May. 1, 2024 at 2:32 pm

X LinkedIn Reddit Facebook Email
Report Press Release
teremana tequiladwayne johnsontequilaguac on the rock
Spirits Companies
  • image-01
NEW YORK, N.Y.-- Beginning Wednesday, May 1st, Dwayne ‘The Rock’ Johnson and his premium, small-batch tequila, Teremana, are bringing back their annual “Guac on The Rock” initiative after huge successes the last three years. For the first time, “Guac On The Rock” will run for the entire month of May, allowing fans to celebrate Cinco de Mayo with friends and family while continuing to support their local restaurants and enjoying the classic combination of tequila and guacamole.

Teremana will reimburse restaurant goers for their guac when they purchase any Teremana® Tequila cocktail with an order of guacamole from May 1st through May 31st. By extending the time period, this year’s “Guac On The Rock” will be the biggest yet, allowing more fans to enjoy more Teremana cocktails that pair perfectly with guacamole, while generating additional revenue for restaurants and tips for hospitality workers.

The annual “Guac On The Rock” tradition is part of Teremana Tequila’s efforts to Share the Mana. Mana is at the heart of Teremana, propelling it to bring good energy, bring people together, and do the right thing. From crafting the highest quality tequila for everyone to enjoy to bringing positivity and energy to every Mana Mobile fan encounter, Teremana aims to Share the Mana in everything it does, including with initiatives like “Guac on the Rock” that benefit both consumers and the hospitality industry.

“For Cinco de Mayo and my birthday this year, I’m happy that the Guac will be on the Rock for a full month,” says Teremana® Tequila Founder, Dwayne “The Rock” Johnson. “It’s a testament to the incredible success of Teremana® that we are able to give back to our tremendous bars and restaurants and our loyal fans for a fourth year in a row – in an even bigger way than before. I can’t wait to see more people come together to support our nation’s hospitality workers and say thank you by raising a Teremana® Toast and participating in Guac on the Rock!”

Consumers 21 and over who purchase a Teremana cocktail with an order of guacamole will be reimbursed up to $10. 

Guac on the Rock Guidelines:
  • Program period is valid from Wednesday, May 1st, 2024, to Friday, May 31st, 2024. To find additional details and locate restaurants, head to the restaurant locator at guacontherock.com.
  • Visit or order takeout from any restaurant or bar that carries Teremana® and serves guacamole to participate. Consumers can upload their itemized receipt by heading directly to guacontherock.com (receipts can be submitted through June 5th).
  • Once approved, funds will be transferred directly to the customers via Venmo.
  • Reimbursement will be up to $10 per person for a single guacamole order and will be capped nationwide at $1 million of guacamole purchased.
  • Participants must be aged 21 and over, and a resident of the United States.
  • Rules vary by state due to what each state will allow. Please check legal restrictions by state. Valid in select markets including, AK, AL, AR, CA, CO, CT, DC, DE, FL, GA, HI, IA, ID, IL, IN, KS, LA, MA, MD, ME, MN, MO, MS, MT, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, RI, SC, SD, TN, VT, WI, WV, and WY.
ENJOY RESPONSIBLY.

About Teremana Tequila

Teremana is a premium, small-batch tequila founded by Dwayne ‘The Rock’ Johnson, Jenna Fagnan, Ken Austin and Dany Garcia. Crafted at Destilería Teremana De Agave nestled in the highest peaks of the Jalisco highlands, Teremana offers three distinct expressions - Blanco, Reposado, and Añejo. Each bottle is meticulously crafted from 100% fully mature agave, slow roasted in traditional brick ovens, and distilled in handmade copper pot stills. Rooted in the principles of quality and accessibility, Teremana embodies the spirit of Mana, a powerful force that inspires us to foster good energy, bring people together, and do the right thing.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Dora’s Naturals Adds Philly Distribution

Dora’s Naturals Adds Philly Distribution

Taste Radio: Expo West Is Pricey. Here’s How To Make It Pay Off.

Taste Radio: Expo West Is Pricey. Here’s How To Make It Pay Off.

New York Liquor Stores Could Get Cannabis Drinks Under New Bill

New York Liquor Stores Could Get Cannabis Drinks Under New Bill

SPONSORED POST
Complete Water Solutions: Reliable Water Treatment Services Built on Experience

Complete Water Solutions: Reliable Water Treatment Services Built on Experience

Marketplace

BrewDog USA - Your Partner in Contract Brewing

BrewDog USA - Your Partner in Contract Brewing

View All|Post a Listing

Featured Jobs

Craft Beverage Sales Representative - TDG Beverage Sales & Consulting

Craft Beverage Sales Representative - TDG Bever...

Field Sales Representative- Massachusetts (South Shore, Cape Cod and the Islands) - Fiddlehead Brewing Company

Field Sales Representative- Massachusetts (Sout...

Taproom Manager - Hi-Wire Brewing

Taproom Manager - Hi-Wire Brewing

Brewer - Urban Roots Brewing

Brewer - Urban Roots Brewing

District Sales Manager - CG Roxane LLC

District Sales Manager - CG Roxane LLC

Business Development Manager - Dora's Naturals

Business Development Manager - Dora's Naturals

View All Jobs|Post a Job

More News

New Products: Sparkling Sips from Topo Chico, Sanpellergino

New Products: Sparkling Sips from Topo Chico, Sanpellergino

North Dakota Retailers Sue PepsiCo, Walmart in Price Fixing Fallout

North Dakota Retailers Sue PepsiCo, Walmart in Price Fixing Fallout

Non-Alc Spirit Kava Haven Targets Mainstream Drinking Rituals

Non-Alc Spirit Kava Haven Targets Mainstream Drinking Rituals

Halfday Hit with Class Action Over Gut Health Claims

Halfday Hit with Class Action Over Gut Health Claims

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Eastern NC Area Manager - Hi-Wire Brewing - Hi-Wire Brewing
  • Regional Account Manager- Northeast - D&V International - D&V International
  • Regional Account Manager- CA - D&V International - D&V International
  • Packaging Lead (second shift) - The Hopewell Brewing Company - The Hopewell Brewing Company
  • Associate Cider/Wine Maker - Jersey Cider Works - Jersey Cider Works
  • Quality Assurance Intern - pFriem Family Brewers - pFriem Family Brewers
  • Brewing Intern - pFriem Family Brewers - pFriem Family Brewers
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Dora’s Naturals Adds Philly Distribution
  2. Taste Radio: Expo West Is Pricey. Here’s How To Make It Pay Off.
  3. New York Liquor Stores Could Get Cannabis Drinks Under New Bill
  4. New Products: Sparkling Sips from Topo Chico, Sanpellergino
  5. North Dakota Retailers Sue PepsiCo, Walmart in Price Fixing Fallout
  6. Non-Alc Spirit Kava Haven Targets Mainstream Drinking Rituals
  7. Halfday Hit with Class Action Over Gut Health Claims
  1. Rosaluna Spotlights Award-Winning Mezcal Through 2026 Margarita Competition
  2. Wild Orchard to Debut First Regenerative Organic Certified Tea Energy Shot at Expo West in Anaheim, CA
  3. Glenfiddich Unveils Bold New Look for a New Generation - Debuting in Time for Father's Day
  4. Demi Lovato and Caliwater Debut New Blood Orange — A Bright, Bold Take on Better Hydration
  5. Elmhurst 1925 Expands Its Made-For-Coffee Portfolio with Three Barista-Edition Plant Milks and Creamers
  6. Death Wish Coffee Co. Charges Into Natural Products Expo West 2026 With the Debut of Power Surge and Caramel Cold Brew Latte
  7. Maple3 Launches 16.9 oz Pure Maple Water at Meijer, Expands Presence Ahead of Expo West 2026
  1. NIQ: Spirits, Wine Cocktails Buck C-Store Declines
  2. Breakthru Beverage Cuts 500 Jobs Amid Industry Shakeup
  3. Surfside Adds New Flavors, Golf ‘Aesthetic’
  4. Bardstown Bourbon Hit With Whistleblower Discrimination Lawsuit
  5. Bad Bunny Effect? Spirits Surge at Total Wine During Super Bowl Weekend
  6. Jack & Coke Doubles Down on Convenience with Larger Cans
  7. RNDC Layoffs Continue Following Major Supplier Losses
  1. Supreme Court Tariff Ruling: BA & Trade Groups Respond; Trump Threatens Additional Tariffs
  2. New York Liquor Stores Could Get Cannabis Drinks Under New Bill
  3. Legislative Roundup: Proposed Tax Changes in Hawaii, Sunday Sales in Mississippi and More
  4. Bernstein: Health & Wellness’ ‘Fever Pitch for Alcohol’ Starting to Break
  5. NIQ: Spirits, RTDs Gain in C-Stores as Beer Sales Slide 3%
  6. Brewers Association 2025 Annual Report: Revenue -24.6%, Expenses -22.4%
  7. Molson Coors FY25 Shipments -8.6%, Depletions -5.4%; Launches Horizon 2030 Biz Plan
View All|Submit News

Promoted PR Posts

Dust Bowl Brewing Co. Announces Sales Staff Promotions

Dust Bowl Brewing Co. Announces Sales Staff Promotions

Robertet Launches e-Robertet in North America, Bringing High-Quality Natural Ingredients Directly to Industry Professionals

Robertet Launches e-Robertet in North America, Bringing High-Quality Natural Ingredients Directly to Industry Professionals

Oval Coffee Roasters Launches Specialty Coffee Display at Sprouts Farmers Market

Oval Coffee Roasters Launches Specialty Coffee Display at Sprouts Farmers Market

San Diego Woman-Owned Business AlmondRx Launches Nationwide in Sprouts Farmers Market Starting February 1, 2026

San Diego Woman-Owned Business AlmondRx Launches Nationwide in Sprouts Farmers Market Starting February 1, 2026

Brella Beverage Inc. Expands Manufacturing Capacity with New Facility

Brella Beverage Inc. Expands Manufacturing Capacity with New Facility

Bear Maple Farms Rebrands as The Clean Soda Company

Bear Maple Farms Rebrands as The Clean Soda Company

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
© 1996 – 2025 BevNET.com® Terms of Use Privacy Policy
Back
03/11: Introducing...Nombase! 03/13: Expo West Roundup: Standout Products & Trends from Key Decision Makers 03/20: Growing at Retail: What Does Smart Growth Look Like? 03/27: Smart Demos, Steady Growth. A Cost-Effective Strategy for Retail.
View Community Call Calendar
An error has occurred. This application may no longer respond until reloaded. Reload 🗙