Pickle Juice Saddles Up for the Texas State Fair

The Texas-born brand is bringing cramp-busting relief to locals at this year’s State Fair

MESQUITE, TX. (September 27, 2024) – Get ready, y’all! Pickle Juice® — the go-to, athlete-approved drink that’s packed with electrolytes and scientifically proven to stop muscle cramps in their tracks — is debuting at the legendary Texas State Fair. From Friday, September 27, 2024, to Sunday, October 20, 2024, at Fair Park in Dallas, Pickle Juice® will be serving up Texas-sized refreshments for fairgoers lookin’ to kick those cramps to the curb.

“As a proud Texas brand, we’re thrilled to finally be part of such an iconic Lone Star tradition,” explains Filip Keuppens, Executive Vice President of The Pickle Juice Company. “We look forward to meeting and sharing all the delicious benefits of Pickle Juice® with our fellow Texans.”

Fairgoers who mosey on over to Pickle Juice’s booth will have the opportunity to sample both the Original and Chili Lime flavors, which will be poured straight from vintage Jack Daniels whiskey barrels. Those hankerin’ for more can also visit the General Store located adjacent to the booth, which will be selling a variety of Pickle Juice’s offerings, including the 8 oz. Original, 16 oz. Original, and 2.5 oz. shots in both flavors.

Though its name would suggest otherwise, Pickle Juice® actually has nothing to do with pickles. Rather, the beverage’s proprietary blend and grain of vinegar that cause cramps while also providing maximum hydration. Pickle Juice® may have a similar taste as pickle brine, but it’s far more effective in aiding recovery, with alleviation felt within seconds after consumption. In fact, Pickle Juice® is the only product on the market scientifically proven to stop muscle cramps and prevent dehydration, which is why so many professional athletes enjoy this beneficial beverage.

About Pickle Juice

Pickle Juice is the only product on the market scientifically proven to stop muscle cramps, prevent dehydration and aid in recovery. Pickle Juice uses a proprietary grain and blend of vinegar that blocks that nerve signal being sent from brain to muscle, and a blend of vitamins and minerals for immediate muscle recovery. Whether you are missing something from your diet, exhausted from exercise, or dealing with poor circulation, Pickle Juice can provide a source of relief.

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