New York Rangers Announce Exclusive Tequila Partner With Tres Agaves Tequila

WHAT: Tres Agaves Organic Tequila proudly invites Rangers fans to celebrate the 2024/2025 hockey season with their official tequila. As the exclusive tequila partner of the New York Rangers, Tres Agaves is creating unforgettable experiences for Rangers fans both in and out of the arena.

Highlights include:

• GardenVision Spotlight: Celebrate post-game glory with the Three Stars of the Game, proudly presented by Tres Agaves Organic Tequila.
• Fan-Focused Experiences: Rangers watch parties, exclusive sweepstakes, and retail promotions will bring the hockey spirit to fans throughout the NY Metro area.
• Arena Activations and Giveaways: Concourse activations during Spring 2025 will include consumer giveaways and sampling to enhance the game-day experience.

In partnership with Southern Glazer's Wine & Spirits, Tres Agaves is taking tequila fandom to the next level this season and next, with multiple programs planned across diverse channels to support the partnership, ensuring Rangers fans don’t miss out on the excitement.

WHEN: Throughout the 2024/2025 and 2025/2026 New York Rangers seasons.

WHERE: Madison Square Garden and venues throughout the NY Metro area.

WHO: Tres Agaves Organic Tequila – the proud recipient of the Impact Hot Brand award – is redefining what it means to celebrate game day. As the ultimate tequila for Rangers fans, Tres Agaves combines in-arena excitement, retail showcases, and authentic organic craftsmanship for a season to remember.

ABOUT TRES AGAVES: Tres Agaves Organic Tequila is a premium brand offering authentic, 100% de Agave Tequilas and USDA-certified organic cocktail mixers. Sourced from the Tequila Valley in Mexico, Tres Agaves produces award-winning tequilas, including Blanco, Reposado, and Añejo, each crafted with care to highlight the pure essence of blue agave. Complementing their tequilas, Tres Agaves Organic Mixers are designed to create the perfect cocktail experience, making the brand a trusted favorite for tequila enthusiasts and cocktail connoisseurs alike.