Idaho Springs, CO, March 3rd, 2025 — BeTini Spirits, the award-winning RTD cocktail brand known for its exceptional flavors and premium quality, has officially announced the end of its agreement with, Benchmark Beverage Company as its nationwide sales representative. This transition took effect in most states on August 15th, 2024 and finalized in state run territories on January 1st, 2025, marking a significant shift in the brand's distribution strategy. The decision reflects on the brands commitment to maintaining the highest standards in delivering their luxury pre-made cocktails to consumers while exploring new avenues for growth and expansion.
"We are excited about the future for BeTini and look forward to exploring new opportunities that will allow us to further connect with our amazing fans and expand our reach. My goal has always been about crafting delicious cocktails that bring friends together effortlessly.”- Julie Stevens, Founder & CEO, Classic Trend, Inc. home of BeTini Spirits
Founded in 2015 by entrepreneur and product designer Julie Stevens, BeTini Spirits was created with the mission to deliver top-quality cocktails that simplify hosting and elevate any gathering. From thoughtfully crafted flavors to premium ingredients, BeTini has consistently offered exceptional cocktails; from classic martinis, such as Pink Cranberry Cosmo, Lemon Drop and Appletini, that embody sophistication to refreshing rum cocktails, Tropical Sunset & Mojito, and an amazing Margarita, that have won over a loyal fanbase and earned them numerous awards across the country.
As BeTini moves forward following this change in distribution strategy, the female-led brand remains committed to providing outstanding quality and flavor that their loyal customers have come to love and enjoy over the years. Benchmark Beverage Company will continue to represent BeTini throughout Benchmark’s home state of Michigan.
About BeTini Spirits
BeTini Spirits is an award-winning, ready-to-drink, luxury cocktail brand designed to elevate spirits and make entertaining effortless. BeTini’s delicious lineup features Pink Cranberry Vodka Martini, Lemon Drop, Appletini, Tropical Sunset, Mojito, and Margarita—all crafted using real premium spirits. BeTini offers two size options; the elegant signature frosted hour-glass 750ml bottle and the super popular BeTini Mini 4-packs, 200ml single serve recyclable PET bottles, with a suggested retail price of $19.99. BeTini is low-calorie, low-carb, gluten-free and certified kosher (12.7% ABV + 30 calories per ounce), and is available online at BeTiniSpirits.com and in select retail stores nationwide.
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