Culture Pop Soda is Now Available at Target Across the Country

Culture Pop, the better-for-you soda brand, made with real, simple ingredients, has officially launched in Target stores across the country and is now available on Target.com.

Watertown, Massachusetts (April 14th, 2025) - Culture Pop Soda, a probiotic soda made with real, simple ingredients, is now available in Target stores across the country and on Target.com. Target will carry eight of the brand’s flavors — including Grape, which launches this month. 

“Launching in Target nationwide is a milestone in our mission to bring a real, refreshing soda — without a laundry list of ingredients — to people across the country,” said Tom First, Founder and CEO of Culture Pop Soda. “We want people to read our ingredient statement because we’re proud of how we make Culture Pop. No other soda is doing it the way we are — no refined sugars, no sweeteners like stevia, monk fruit, or aspartame — just the real stuff.” 

Founded in 2020 by beverage industry veteran Tom First, co-founder of Nantucket Nectars, Culture Pop Soda is bringing soda back to its roots: crafted, real, and made with only ingredients you can feel good about. 

In addition to its newest flavor, Grape, Target will carry seven other fan favorites: Orange Mango, Black Cherry, Strawberry Rhubarb, Watermelon Lime, Ginger Lemon, Wild Berries, and Lemon Lime. Culture Pop launched in Target stores across the northeast this past September and is excited to now expand into stores across the country. 

About Culture Pop Soda 

Founded in 2020, Culture Pop Soda is a crafted, probiotic soda made with real, organic fruit juice, organic spices and herbs, and live probiotics — with no refined sugars, no high-intensity sweeteners like stevia or monk fruit, and no artificial ingredients. Each of Culture Pop’s nine flavors are inspired by familiar, fruit flavors that are delicious, refreshing, and perfectly sweetened. 

Every 12 oz can is packed with billions of live probiotics to support digestive health, which aids gut health. Culture Pop Soda is vegan, certified non-GMO, gluten-free, plant-based, shelf-stable, and kosher. 

You can find Culture Pop in over 1500 Target stores across the country and on Target.com.