The Kraken Gold Spiced Rum Launches New 50ml Bottles

WHO: The Kraken® Gold Spiced Rum – a premium gold-spiced Caribbean rum from the #1 premium spiced rum brand in the United States. 

WHAT: Launching the new 50mL bottles, The Kraken Rum is bringing its legendary liquid to a portable and approachable format. Now available on shelves nationwide The Kraken® Gold Spiced Rum 50ML bottles (SRP $1.49) deliver the same complex, flavorful profile in a travel-friendly bottle:

• Aroma: Sweet brown medley of caramel, oak, and banana bread.
• Flavor: Molasses and dark spice fading into caramelized sugar, with a finish of toasted oak and vanilla.
• ABV: 35% (70 Proof)

Perfect for cocktail lovers and Kraken fans alike, the 50mL format is ideal for convenient, on-the-go enjoyment. It’s the perfect addition to a mojito, which is forecast to be the #1 global cocktail of 2025. 

WHY: The Kraken® Gold Spiced Rum meets the rising demand for gold and spiced rums, which now represent 41% of total rum consumption annually, while also responding to the increasing interest in lower-ABV options. This new format offers the convenience of a smaller serving size, without compromising on quality or intensity. 

# # #

MEDIA CONTACT: KLG Public Relations

The Kraken Gold Spiced Rum

A gold spiced Caribbean rum, rich beyond words – and perhaps the only bit of lightness the legendary beast, known as “the Kraken,” loves with as much passion as its storied black ink. On the nose, The Kraken Gold Spiced Rum reveals a sweet brown medley of caramel, oak, and banana bread. Flavors of molasses and dark spice fade into caramelized sugar, with a slight finish of toasted oak and vanilla.