Skip to main content
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live LA: Dec. 6-8
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • BevNET Best of 2026 Awards
      Submit Your Nominations
    • BevNET 2026 Spirits Awards
      Submit Your Nominations
    • Annual CPG Awards
    • Submit Product
      Add Your Product to Our Free Database
    • Industry Showcase Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2025 Industry Awards
    • Industry Showcases
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: Dec. 6-8
  • Jobs
  • Investment
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
  • 2026 Awards
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

AMB Founders Launch Their Most Ambitious Concept Yet

PRESS RELEASE posted by Modern Alchemist Co.

Oct. 28, 2025 at 10:25 am

XLinkedInRedditFacebookEmail
Report Press Release
DistilleryBreweryCannabisTHCCBDNorth CarolinaRestaurant WNCTotal BeverageMocktails
Beer CompaniesSpirits CompaniesFood Companies
  • image-01

Part distillery, part brewery, part restaurant, part cannabis bar—Modern Alchemist Co. is a one-of-a-kind destination bringing every corner of beverage culture under one roof. There's something for everyone at the new concept from Appalachian Mountain Brewery founders Chris Zieber and Nathan Kelischek - now open in Old Fort, NC (under 30 minutes from Asheville). 


Since opening Appalachian Mountain Brewery (AMB) in 2013—the first craft brewery in Boone—Chris and Nathan have earned a reputation for quality, flavor, and detail. Inspired by their German heritage, love of North Carolina, and passion for the outdoors, the cousins pioneered cider before it was mainstream, launched Bojangles Hard Tea, opened a widely popular taproom in Mills River, and now created their most ambitious concept to date. Modern Alchemist Co. is the literal representation of the brand ethos: melding the artistry of flavor with the science of innovation with every sip and forkful. 


"We've always believed great experiences shouldn't only exist in cities," said Nathan Kelischek Co-Founder, Modern Alchemist Co. "From Boone to Mills River to now Old Fort, our mission has been to bring high-quality, detail-driven experiences across Western North Carolina." 


The constraints of a dry county have led Chris and Nathan to build a beverage program unlike anything else in the country. Spirits, beer, THC/CBD, and NA options are presented side-by-side - with every libation being developed in-house. There's truly something for every palate and preference. All of this can be enjoyed alongside a full-service Latin-inspired menu of tacos, tortas, and bowls in a table-service setting. "Modern Alchemist is where everything we've learned over the past 12 years—quality brewing, innovative beverages, and hospitality—comes together under one roof," said Chris Zieber, Co-Founder, Modern Alchemist Co. 


The opening of Modern Alchemist Co. comes on the heels of the one-year anniversary of Hurricane Helene, which led to severe flooding in Old Fort. Chris and Nathan hope that Modern Alchemist Co. can serve as a signal of resilience and growth, marking a new chapter for a small Appalachian town that's attracting a variety of visitors and residents seeking a new kind of food and drink experience. The 8,500 square foot space sits inside a former sock factory that has remained in the same family for generations. Not only a reliable place for a quality drink and dinner, the establishment of Modern Alchemist Co. also offers a new event venue for weddings, rehearsal dinners, birthdays, and more. 


And as always, Modern Alchemist's THC/CBD beverages are available online for shipping to most states, extending the experience nationwide and inviting visitors from across the country to experience the brick and mortar space. 

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Review: Martinis Are Now Mobile With Write-Off

Review: Martinis Are Now Mobile With Write-Off

Coca-Cola Tests Prebiotic Twist on Its Biggest Brands

Coca-Cola Tests Prebiotic Twist on Its Biggest Brands

KDP Gets Dirty With Soda Innovation, Flavor-Forward Energy SKUs

KDP Gets Dirty With Soda Innovation, Flavor-Forward Energy SKUs

SPONSORED POST
Innovation Moves Fast. Jel Sert Moves Faster. A Century of Proof.

Innovation Moves Fast. Jel Sert Moves Faster. A Century of Proof.

Marketplace

Award Winning Beverage Formulation

Award Winning Beverage Formulation

View All|Post a Listing

Featured Jobs

Marketing Project Manager - Good Boy Vodka

Marketing Project Manager - Good Boy Vodka

Regional Sales Manager - Illinois and Missouri Beer and Cider - Stevens Point Brewery Co

Regional Sales Manager - Illinois and Missouri Bee...

Business Development Team Leader Metro-NY - Next In Natural / Chameleon Coffee

Business Development Team Leader Metro-NY - Next I...

Automation Technician (Food & Beverage) - Barrel RM

Automation Technician (Food & Beverage) - Barrel R...

Area Sales Manager - NYC - Good Boy Vodka

Area Sales Manager - NYC - Good Boy Vodka

Sales Specialist - North Carolina - Creature Comforts Brewing Company

Sales Specialist - North Carolina - Creature Comfo...

View All Jobs|Post a Job

More News

Celsius Reveals Energy+ Hydration Line, Rockstar Rebrand

Celsius Reveals Energy+ Hydration Line, Rockstar Rebrand

THE CPG INSIDER WEEKLY

THE CPG INSIDER WEEKLY

Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s

Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s

Hiyo Closes $20.8M Series B as Distribution Footprint Surges

Hiyo Closes $20.8M Series B as Distribution Footprint Surges

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Sales Representative - Sarene Beer Distributors - Sarene Beer Distributors
  • Head Brewer - Finney Hospitality Group - Finney Hospitality Group
  • Senior Beer Sales Representative — NYC & Long Island - Yamada Trading Inc - Yamada Trading Inc
  • Territory Sales Representative – Colorado (Denver Metro) - Pure Madness Group - Pure Madness Group
  • Brewer - Aloha Beer - Aloha Beer
  • Production Brewer I or Production Brewer II - Fort George Brewery - Fort George Brewery
  • Natural Food + Grocery Whole Foods Market Key Account Manager - Austin, TX - Green Spoon Sales - Green Spoon Sales
View AllPost a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Coca-Cola Tests Prebiotic Twist on Its Biggest Brands
  2. KDP Gets Dirty With Soda Innovation, Flavor-Forward Energy SKUs
  3. Celsius Reveals Energy+ Hydration Line, Rockstar Rebrand
  4. THE CPG INSIDER WEEKLY
  5. Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s
  6. Hiyo Closes $20.8M Series B as Distribution Footprint Surges
  7. Surfside, Sun Cruiser Drive Prepared Cocktail Gains In Latest NIQ Scans
  1. Maker's Mark Goes Further for Flavor with Its First-Ever Whisky Finished with Japanese Mizunara Oak Staves
  2. H2ALL Is Building More Than Water Projects. It’s Building a Global Community.
  3. The Duckhorn Portfolio Named #21 on Fortune 2026 Best Workplaces in Manufacturing & Production
  4. Buzzard’s Roost Distillery Introduces Newest Expression of Its Popular Cigar Blend Bourbon
  5. Steric Systems Introduces Cost-Effective Solution for Wine Quality Enhancement Amid Early Harvest Challenges
  6. Going Pink.
  7. Cheribundi and Toozi Sleepwear Make Cozy Season Even Sweeter with Limited-Edition Pajama Collaboration
  1. Review: Martinis Are Now Mobile With Write-Off
  2. Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s
  3. Surfside, Sun Cruiser Drive Prepared Cocktail Gains In Latest NIQ Scans
  4. Martignetti Companies Adds 17 Markets As RNDC Deal Closes
  5. Stateside Brands Projects 4 Million Cases for Super Lyte in Year One
  6. Relaxation At The Center Of $300M Intoxicating Hemp Beverage Business
  7. Breakthru CCO Talks Backing Out of RNDC Deal, Priority Categories
  1. Brewbound Live 2026: Charting Stone Brewing’s Future in a House of California Brands
  2. Feds’ Southern Glazer’s Bribery Probe Could Serve as ‘Template’ For Future Investigations
  3. Fall Chill Hits Beer Ordering in ‘Contractionary’ September Beer Purchasers’ Index
  4. Insider’s Week in Beer: 🥶 Pop-Tarts Turns Frosty on BuzzBallz Collab
  5. FTC Settlement Puts Southern Glazer’s Chain Pricing Under Watch
  6. Hiyo Closes $20.8M Series B as Distribution Footprint Surges
  7. Press Clips: People Moves at A-B, BrewDog & Molson Coors, the Walmart-ification of Kroger and More
View All|Submit News

Promoted PR Posts

James Bay Distillers Releases Mexican Espresso Coffee Liqueur

James Bay Distillers Releases Mexican Espresso Coffee Liqueur

Anytime Farmhouse Brings First Regenerative Organic Certified Spirits and RTDs to Whole Foods Market Across 5 New States

Anytime Farmhouse Brings First Regenerative Organic Certified Spirits and RTDs to Whole Foods Market Across 5 New States

FORALL takes Flavorless Protein National with Exclusive Sprouts Rollout, Leading with World-First Flavorless Protein Water

FORALL takes Flavorless Protein National with Exclusive Sprouts Rollout, Leading with World-First Flavorless Protein Water

Graasi Organic Barley Water Debuts in Kroger's Richmond Division Through New Partnership with Brown Distributing

Shonen Soda Launches Nationwide at Five Below

Shonen Soda Launches Nationwide at Five Below

OM Mushrooms Says “DON’T F*** WITH MY COFFEE” with NEW FOCUS LION’S MANE COFFEE BOOSTER

OM Mushrooms Says “DON’T F*** WITH MY COFFEE” with NEW FOCUS LION’S MANE COFFEE BOOSTER

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase