Skip to main content
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Ask AI
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider

Search across the BevNET CPG Media network including BevNET, Nosh, Brewbound, Taste Radio, Nombase and CPG Jobs.

Results open on cpgmedia.com

Login Become an Insider

Features

  • BevNET Live LA: Dec. 6-8
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • BevNET Best of 2026 Awards
      Submit Your Nominations
    • BevNET 2026 Spirits Awards
      Submit Your Nominations
    • Annual CPG Awards
    • Submit Product
      Add Your Product to Our Free Database
    • Industry Showcase Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2025 Industry Awards
    • Industry Showcases
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: Dec. 6-8
  • Jobs
  • Investment
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
  • 2026 Awards
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

BACARDÍ Rum Brings CASA BACARDÍ to Lollapalooza and Streaming Audiences Everywhere

PRESS RELEASE posted by BACARDÍ® Rum

Jul. 30, 2026 at 12:38 pm

XLinkedInRedditFacebookEmail
Report Press Release
Spirits Companies
  • image-01

Festivalgoers can enjoy signature cocktails, live music, and immersive programming at Grant Park, while fans are invited behind the scenes at CASA BACARDÍ through the official Lollapalooza livestream on Disney+ and Hulu  


HAMILTON, Bermuda, July 30, 2026 - BACARDÍ® Rum, The World's Most Awarded Rum, brings the energy of CASA BACARDÍ back to Lollapalooza Chicago July 30 through August 2, inviting festivalgoers to celebrate one of the summer’s biggest music festivals with signature cocktails, live performances and immersive experiences inspired by the brand’s Caribbean heritage. 


Whether indulging with a BACARDÍ Piña Co-Lolla, sipping a refreshing BACARDÍ Mojito, or discovering a new favorite like the Rum-Palooza or Mango Fuego, festivalgoers can enjoy a cocktail lineup inspired by the flavors of summer while taking in performances throughout the weekend. 


Disney+ and Hulu serve as the Official Streaming Destination of the festival, extending the celebration beyond Grant Park to fans watching at home and giving viewers access to the music, culture and energy of the weekend. Through exclusive BACARDÍ integrations and original content, audiences will experience CASA BACARDÍ like never before – bringing one of Lollapalooza’s signature experiences to screens around the world.  


Throughout the four-day livestream, BACARDÍ will take viewers inside CASA BACARDÍ through original branded segments: Behind the Casa, DJ Sound of Rum, Small Biz Showcase and Meet Me at CASA BACARDÍ. These stories offer a behind-the-scenes look at the activation, spotlighting the music and talent shaping the festival and celebrating the culture and community that make CASA BACARDÍ a must-visit Lollapalooza destination. The festival will livestream on Disney+ and Hulu in the U.S. and on Disney+ in select markets internationally. 


“Fans today want more than just a front-row seat – they want access,” said John Campbell, Senior Vice President, Entertainment and Streaming Solutions, Disney Advertising. “Together with BACARDÍ, we're extending the Lollapalooza experience beyond Grant Park through exclusive content on Disney+ and Hulu, giving audiences a behind-the-scenes look at CASA BACARDÍ and creating new ways to connect with the music, culture and energy of the festival. 


For decades, BACARDÍ has celebrated the moments where music, culture, and community come together. The return of CASA BACARDÍ at Lollapalooza and its expanded reach through Disney+ and Hulu reflects the brand's ongoing commitment to creating unforgettable experiences that inspire people to connect, celebrate and Do What Moves You. 


"Lollapalooza is one of the most anticipated music moments of the summer, making it the perfect place for BACARDÍ to bring people together over incredible cocktails and unforgettable experiences," said Lisa Pfenning, BACARDÍ's Vice President of North America. "Whether stopping by CASA BACARDÍ between sets or following the festival sets from home, we're excited to help fans celebrate the weekend in true BACARDÍ style." 


Throughout the weekend, guests can enjoy: 

  • An expanded CASA BACARDÍ Cocktail Garden, VIP Bar and BACARDÍ Ready-to-Drink carts  

  • Signature cocktail menus including the tropical BACARDÍ Piña Co-Lolla, the iconic BACARDÍ Mojito (available in Classic and Wildberry), the refreshing Rum-Palooza, and the bold Mango Fuego, crafted exclusively for festival weekend  

  • Special appearances from DJ Crespo and local Chicago DJs  

  • Live performances by Las BomPleneras, showcasing vibrant Puerto Rican music and dance traditions  

  • Golden Hour sampling experiences  

  • Interactive photo moments, exclusive giveaways and surprise experiences  


CASA BACARDÍ will be open throughout Lollapalooza 2026 and is available to festival attendees 21+ for beverage purchases. 


Featured Festival Cocktails: 

BACARDÍ Piña Co-Lolla 

Ingredients:  

  • 1.5 oz BACARDÍ Coconut Rum 

  • 3 oz Pineapple Juice 

  • Splash of Club Soda 

  • Lime Wedge 

Method: Combine fresh pineapple and superfine sugar in a cocktail shaker and gently muddle to release the pineapple's juices. Add BACARDÍ Superior Rum, pineapple juice, coconut water, and ice, then shake vigorously until well chilled. Strain into a hurricane or highball glass over crushed ice and garnish with a fresh pineapple wedge. 


BACARDÍ Mojito (Classic or Wildberry) 

Ingredients: 

  • 1.5 BACARDÍ Superior Rum 

  • 0.5 oz Monin Mojito Mix Syrup 

  • 0.75 oz Lime Juice 

  • Classic: Topped with Club Soda + Mint + Lime Wedge 

  • Flavor: Add splash of Wildberry Syrup, topped with Club Sode + Mint Sprig + Lime Wedge  

Method: Combine BACARDÍ Superior Rum, fresh lime juice, sugar syrup, and a splash of soda water in a highball glass. Add mint leaves and gently press with a bar spoon to release their oils. Fill the glass ¾ full with crushed ice and churn to combine. Top with additional crushed ice and garnish with a fresh mint sprig. Serve immediately. 


Rum-Palooza 

Ingredients: 

  • 1.5 oz BACARDÍ Superior Rum 

  • 0.75 oz Lime Juice 

  • 0.75 oz Watermelon Syrup 

  • 0.25 oz Chamoy 

  • Top with Club Soda 

Method: Combine all ingredients except club soda in a shaker. Shake vigorously with plenty of ice.  Stain into a highball glass over crushed or cubed ice, and top with club soda. Garnish with a lime wheel and watermelon wedge.  


Mango Fuego  

Ingredients: 

  • 1.5 oz BACARDÍ Mango Chile Rum 

  • 3 oz Squirt 

  • 0.25 oz Lime Juice 

  • Tajín 

Method: Fill a cup with ice. Combine BACARDÍ Mango Chile Rum, lime juice, and grapefruit soda in glass and stir to incorporate. Garnish with a lime wedge and a sprinkle of Tajin over top. 


For festival updates, cocktail inspiration and more, visit BACARDI.com or follow @BACARDI across social media. 

+++ 

About BACARDÍ® Rum – The World's Most Awarded Rum 


In 1862, in the city of Santiago de Cuba, founder Don Facundo Bacardí Massó revolutionized the spirits industry when he created a light-bodied rum with a particularly smooth taste – BACARDÍ. The unique taste of BACARDÍ rum inspired cocktail pioneers to invent some of the world's most famous recipes including the BACARDÍ Mojito, the BACARDÍ Daiquiri, the BACARDÍ Cuba Libre, the BACARDÍ Piña Colada and the BACARDÍ El Presidente. BACARDÍ rum is the world's most awarded spirit, with more than 1000 awards for quality, taste and innovation. Today, BACARDÍ rum is made mainly in Puerto Rico where it is crafted to ensure the taste remains the same today as it did when it was first blended in 1862.


The BACARDÍ brand is part of the portfolio of Bacardi Limited, headquartered in Hamilton, Bermuda. Bacardi Limited refers to the Bacardi group of companies, including Bacardi International Limited. 


LIVE PASSIONATELY. DRINK RESPONSIBLY. 

©2026 BACARDÍ AND THE BAT DEVICE ARE TRADEMARKS.  

 

 

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed. Stay Competitive.

Become an Insider to unlock exclusive CPG insights, data, education, and industry exposure for food & beverage leaders.

Industry Analysis

Context behind the headlines

Data & Reports

Category performance & trends

On-Demand Education

Expert-led video courses

Get Insider Access

Already an Insider? Log In


Explore the Nombase CPG Database

Head to Nombase to learn more about the tagged companies and their offerings.

  • The Teeling Whiskey Company
    The Teeling Whiskey CompanyCPG Companies
    External Link Icon
    View on Nombase

Latest News

Reyes Beverage Group Adds Bacardi USA Portfolio Across 11 Markets

Reyes Beverage Group Adds Bacardi USA Portfolio Across 11 Markets

Oatly Bets on Fiber and Flavor to Keep Growth Moving Through Cost Shock

Oatly Bets on Fiber and Flavor to Keep Growth Moving Through Cost Shock

CWENCH Hydration Aims to Spark Growth for Canadian Co. Cizzle Brands

CWENCH Hydration Aims to Spark Growth for Canadian Co. Cizzle Brands

SPONSORED POST
TM2 from CO2Sustain: Solving the Taste and Carbonation Challenges in Soft Drinks

TM2 from CO2Sustain: Solving the Taste and Carbonation Challenges in Soft Drinks

Marketplace

Bulk Tequila - Private Label Tequila

Bulk Tequila - Private Label Tequila

View All|Post a Listing

Featured Jobs

Regional Sales Director, Southeast - Mingle Beverage Company LLC

Regional Sales Director, Southeast - Mingle Bevera...

ABC Distro Craft Beverage Outside Sales Representative | Los Angeles & Orange County | Base + Uncapped Commission  - ABC Distro

ABC Distro Craft Beverage Outside Sales Representa...

Territory Sales Manager - Rhinegeist Brewery

Territory Sales Manager - Rhinegeist Brewery

Area Sales Manager - Cleveland, OH - Good Boy Vodka

Area Sales Manager - Cleveland, OH - Good Boy Vodk...

Brewer - New Trail Brewing

Brewer - New Trail Brewing

Part Time Sales Ambassador - Threes Brewing

Part Time Sales Ambassador - Threes Brewing

View All Jobs|Post a Job

More News

Former Poppi Exec Jenny Danzi Joins Liquid I.V. as CMO

Former Poppi Exec Jenny Danzi Joins Liquid I.V. as CMO

Taste Radio: The ‘Big’ Case for Doing Less (and Selling More) in CPG

Taste Radio: The ‘Big’ Case for Doing Less (and Selling More) in CPG

Coca-Cola Stays Flat in North America While Global Growth Lifts Q3 Earnings

Coca-Cola Stays Flat in North America While Global Growth Lifts Q3 Earnings

Review: David Protein Delivers Distinctive Take on RTD Shakes

Review: David Protein Delivers Distinctive Take on RTD Shakes

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Field Sales Rep- New Hampshire - Fiddlehead Brewing Company - Fiddlehead Brewing Company
  • Brewer (Second Shift) - Mighty Squirrel Brewing Co. - Mighty Squirrel Brewing Co.
  • Sales Representative - DWS Printing & Packaging - DWS Printing & Packaging
  • Sales Manager - Commonhouse Aleworks - Commonhouse Aleworks
  • Full-Time Sales Representative — NYC - Rockaway Brewing Company - Rockaway Brewing Company
  • Packaging Lead - Baxter Brewing CO - Baxter Brewing CO
  • Regional Sales Manager, FL & SC - Phillips Distilling Company - Phillips Distilling Company
View AllPost a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Reyes Beverage Group Adds Bacardi USA Portfolio Across 11 Markets
  2. Oatly Bets on Fiber and Flavor to Keep Growth Moving Through Cost Shock
  3. CWENCH Hydration Aims to Spark Growth for Canadian Co. Cizzle Brands
  4. Former Poppi Exec Jenny Danzi Joins Liquid I.V. as CMO
  5. Taste Radio: The ‘Big’ Case for Doing Less (and Selling More) in CPG
  6. Coca-Cola Stays Flat in North America While Global Growth Lifts Q3 Earnings
  7. Review: David Protein Delivers Distinctive Take on RTD Shakes
  1. Wild Turkey Launches Thanksgiving Traditions - A New Annual Giveback Program, with $101,000 Donation to the Farmlink Project
  2. CÎROC Debuts The Martini Machini and New Messy Martini in Partnership with Dave's Hot Chicken
  3. The Whistler Unveils New Triple Oak Irish Whiskey and Premium Packaging Across Its Trilogy
  4. Ciroc debuts the Messy Martini and Martini Machini
  5. Milam & Greene Whiskey Unveils Exceptionally Rare, Entirely Texas-Born Bourbon: Wildlife Desert Marigold
  6. Cargill Introduces Craftiva Brand for Consumers Cutting Back on Sugar, Not Taste
  7. Two moms bring functional bubbles to Canyon Ranch
  1. Reyes Beverage Group Adds Bacardi USA Portfolio Across 11 Markets
  2. Nearly 20% of US Adults Drank an Alcohol Alternative In The Past Six Months
  3. Mark Anthony’s Strategy for Gaining Ground in Hard Sports Drinks
  4. RNDC Settles with Unsecured Creditors, Moving Chapter 11 Liquidation Forward
  5. RTD Cocktails: New Releases From Via Carota, On The Rocks, Big Sipz and More
  6. Southern Glazer’s Gets a Vodka +Ade From THC Beverage Developer
  7. NOCA to Refresh Packaging in 2027; Crossed 3M Case Lifetime Milestone in September
  1. Halloween Grab Bag: Voodoo Ranger, Angry Orchard & More Aim to Own Spooky Season
  2. Brewbound Field Notes: The New England Synergy of Athletic Brewing, Drake Maye and Market Basket
  3. C-Store Retailers Feeling Optimistic About Beer to Close 2026; Craft to Lose Shelf Space to RTDs in 2027, per Goldman Sachs
  4. Report: 18% of U.S. Adults Drank Alcohol Alternatives in The Past Six Months
  5. ‘Eventizing’ and Multiple Pack Sizes – How Retailers Offer Consumers Value During an Economic Crunch
  6. The FMB Brands Still Finding Growth Thru Mid-October, per Circana Weekly Scans
  7. RNDC Settles with Unsecured Creditors, Moving Chapter 11 Liquidation Forward
View All|Submit News

Promoted PR Posts

2O3 Launches a Performance Hydration Beverage With Electrolytes and Honey

2O3 Launches a Performance Hydration Beverage With Electrolytes and Honey

Rupee Beer Launches “Light One. Pour One.” 2026 Diwali Campaign, Celebrating the Indian Festival of Lights

Rupee Beer Launches “Light One. Pour One.” 2026 Diwali Campaign, Celebrating the Indian Festival of Lights

Viral TikTok Beverage Brand Kajun Loaded Tea’s Biggest Halloween Tradition Returns With Limited-Edition “Gatorghoul Boo Box”

Viral TikTok Beverage Brand Kajun Loaded Tea’s Biggest Halloween Tradition Returns With Limited-Edition “Gatorghoul Boo Box”

Graasi Organic Barley Water Deepens Its Commitment to Combat Sports with Kill Cliff FC and the "Between Rounds" Podcast

Graasi Organic Barley Water Deepens Its Commitment to Combat Sports with Kill Cliff FC and the "Between Rounds" Podcast

Cultivate CPG Names Eric Baldwin Vice President of Sales – Albertsons

Cultivate CPG Names Eric Baldwin Vice President of Sales – Albertsons

Spiritless Refounds Brand With National Total Wine Expansion and New Non-Alcoholic Espresso Martini

Spiritless Refounds Brand With National Total Wine Expansion and New Non-Alcoholic Espresso Martini

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

Contact Us
  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase