Investment

Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the beverage industry. Explore what the financial future looks like for beverage entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.

Submit Investment News
If you’ve recently raised a round of funding or have news related to beverage investment, submit your news to your team.

Watch Community Call
For timely investment insights, watch the Community Call video series.

Featured Investment Content

Additional Content

WTF: Lucky F*ck Energy Announces Rebrand, New Investment

Less than a year removed from its launch, Lucky Energy (formerly Lucky F*ck Energy) has landed a fresh $8 million investment as the energy drink rebrands itself to find new distribution opportunities.

Expo West: ROAR Turns Up the Volume After New Funding

We sat down with ROAR CEO Bill Lange at Natural Products Expo West 2024 for a discussion covering the brand’s retail strength, expanding distribution and new innovations across RTD and powder lines.

Sazerac to Acquire BuzzBallz RTD Brand

Spirits giant Sazerac announced today plans to acquire Southern Champion’s ready-to-drink (RTD) portfolio, including BuzzBallz, the spherical wine-, spirit- and malt-based cocktail brand.

Backed by New Investment, GNGR Labs Looks Beyond NYC

New York-based GNGR Labs has secured a low seven-figure investment round led by Gather Ventures and with participation by Bochi Investments, representing the brand’s first outside money.

Liquid Death Closes $67M Funding Round

As it looks to scale up to meet fast-rising demand for new innovations, Liquid Death announced this morning it has closed a $67 million funding round at a valuation of $1.4 billion. The financing adds to the more than $200.6 million the better-for-you beverage maker has raised since 2019, while the new valuation is double the $700 million valuation it touted following its Series D round closed in 2022.

Sanzo: Steve Aoki, Simu Liu Onboard As Investors

After opening a new investment round in January that has already raised $5 million, Sanzo is adding some star power to its cap table, announcing this morning that producer/DJ Steve Aoki and actor Simu Liu are joining the sparkling water brand as investors.

ROAR Organic Brings In $10M Investment from Factory, LLC

ROAR Organic announced today it has received a $10 million investment from equity stakeholder Factory LLC, aimed at supporting the hydration beverage brand as it experiences recharged growth in national retail.

JuneShine Acquires Flying Embers in All-Stock Deal

San Diego-based hard kombucha and canned cocktail (RTD) maker JuneShine will acquire beyond beer brand Flying Embers in an all-stock transaction, the company announced today.

Culture POP Raises $21M In New Investment

Probiotic soda brand Culture Pop raised $21 million from new investors which include Enlightened Hospitality Investments — the investment arm of restaurateur Danny Meyer — and a private investment by Howard Schultz.

Suja Appoints Former Stone Brewing Chief Maria Stipp As CEO

Suja Life, the parent company to Suja Organics and Vive Organics, announced today it has appointed Maria Stipp as its new CEO, effective Feb 20, while current chief executive, Bob DeBorde, moves into retirement.

Fourth Quarter Finance Review: Has “Carnage in Consumer” Hit Bottom?

In good times, a rising tide lifts all boats – but right now, the hunt is on for seaworthy vessels, according to investors. Otherwise, judging by the last quarter of the year, it’s clear that the financial doldrums are going to stay for a while for brands.