Investment

Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the beverage industry. Explore what the financial future looks like for beverage entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.

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Keurig Dr Pepper To Acquire GHOST, Expanding Energy Business

Keurig Dr Pepper has agreed terms to acquire energy drink and sports nutrition business GHOST, bringing one of the category’s fastest growing brands into its expanding energy portfolio.

PepsiCo Acquiring Siete Foods for $1.2 Billion

PepsiCo, Inc. announced this morning it has entered into a definitive agreement to acquire Siete Foods for $1.2 billion. The transaction is expected to close in the first half of 2025, pending regulatory approval and customary closing conditions.

Palm Tree Crew Invests in Cove Soda

Lifestyle brand Palm Tree Crew is taking a deeper stake in the beverage business with a new investment into functional CSD maker Cove Soda, bringing along a slate of celebrity partners with them. Terms of the deal were not disclosed.

Lucky Energy Closes $11M Funding Round

Lucky Energy (formerly Lucky F*ck Energy) has closed an oversubscribed Series A netting $11.75 million in a round led by Brand Foundry with additional capital from Imaginary Ventures, Sapphire Sport and Sugar Capital.

G.O.A.T. Fuel Expands NFL Investor Roster with Kayvon Thibodeaux

Energy drink brand G.O.A.T. Fuel has drafted a new star investor with the addition of New York Giants outside linebacker Kayvon Thibodeaux, joining a roster of other NFL headliners now working with the brand co-founded by Hall of Fame receiver Jerry Rice.

Danone Makes $283M Offer to Purchase Lifeway Foods [Updated]

Danone SA is making a move to acquire leading kefir manufacturer Lifeway Foods, offering $283 million, or $25 per share, for the publicly traded company, according to a Schedule 13D form filed yesterday with the U.S. Securities and Exchange Commission.