BevNET Live Summer 2015 Day 1 Livestream Lounge: Big Geyser's Jerry Reda

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Jerry Reda, COO at Big Geyser, one of New York's largest independent non-alcoholic beverage distributors, shares insights on the key brands in their portfolio and what Big Geyser looks for in new brands. His discussion with our Managing Editor, Ray Latif, took place in the BevNET Live Livestream Lounge during Day 1 of BevNET Live Summer 2015.