SCOTTSDALE, Ariz. — True Nopal the number one selling cactus water brand and innovator of the Cactus Water category announced today that it has further expanded its distribution and entered the Convenience store channel with placement in approximately 2000 C-Stores.
True Nopal Cactus water is now available in approximately 2000 convenience stores throughout Texas including Circle K, Stripes, Murphy USA, Delek and Alon
“We are excited to be able to offer consumers True Nopal Cactus Water in a variety of convenience store banners throughout Texas. True Nopal is a great fit for today’s C-store consumers who are looking for healthy alternatives in both food and beverage. The definitive lines between conventional, natural, specialty and convenience channels have certainly been blurred over the past couple of years, which has led to strong growth, in better for you products, in the convenience channel.” said Tom Zummo, CEO and Founder of True Nopal Ventures LLC. “Having achieved some of our internal milestones in the Natural, Specialty and Conventional channels, Convenience was the natural progression for the brand.”
According to the latest Spins data, True Nopal has quickly become the number 2 brand, in the natural channel for plant based beverages, excluding coconut water. True Nopal is the number 1 & 2 best-selling SKU’s, in the same category segment, in some of the regions.
For more information about True Nopal or to find a local retailer near you, visit www.truenopal.com
About True Nopal
True Nopal Ventures LLC,a Scottsdale Arizona based company, True Nopal is the number one selling cactus water brand and the innovator of the Cactus Water category. True Nopal has less than half the calories and sugar as coconut water while still providing electrolytes, potassium, magnesium and betalain antioxidants. True Nopal believes in providing products that are both good tasting and good for you by helping support an active, healthy lifestyle. True Nopal is passionate about doing things that are good for people and the environment with a socially conscious effort to help make Earth a better place.
For more information, please call 480-636-8044 or visit www.truenopal.com
About Circle K
Circle K is the largest independent convenience store operator in terms of number of company-operated stores in the United States. Its network consists of 11 business units covering 49 states. Circle K’s global network totals over 15,000 sites. For more information about Circle K visit www.circlek.com
About Stripes Convenience Stores
Stripes Convenience Stores operates more than 525 convenience stores in Texas and Louisiana. Stripes is owned by 7-Eleven, Inc. (“7-Eleven”), the largest chain in the convenience-retailing industry. Based in Irving, Texas, 7 Eleven operates, franchises and/or licenses more than 66,000 stores in 17 countries, including 11,600 in North America. For more information about Stripes Convenience Stores visit www.stripesstores.com.
About Murphy USA
Murphy USA operates more than 1,400 retail stations in 26 U.S. states under the brands, Murphy USA and Murphy Express. For more information about Murphy USA visit www.murphyusa.com
About Delek US Holdings, Inc.
Delek is a diversified downstream energy company with assets in petroleum refining, logistics, asphalt, renewable fuels and convenience store retailing. Delek Aquired Alon USA Energy, Inc on June 01 2017. For more information about Delek visit www.delekus.com
About Alon USA
Alon Brands is a dynamic organization focused on providing the optimal convenience store and fueling experience for our customers. We market and supply ALON motor fuels to independent and company-owned retail locations. We’re also the largest licensee of 7-Eleven in the U.S., operating nearly 300 convenience stores in Central and West Texas and New Mexico. For more information about Alon USA visit www.alonusa.com