This week, Unwell and C4 add new flavors to their growing energy drink portfolios, Pressed Juicery celebrates Back History Month with a limited-edition artist series and Saint James Iced Tea unveils its Party Pack lineup.
C4
The latest flavor for C4 Energy is Mango Fuego, offering a juicy flavor with a “sweet heat finish that wakes up your senses,” according to the company. Containing zero sugar and 200 mg of caffeine per 16 oz. can, the new flavor is available now online, selling on Amazon for $27.99 per 12-pack. For more information go to cellucor.com.
Saint James
Wherever you’re going, Saint James wants to come with you. The iced tea brand is launching a pair of variety 12-packs exclusively on Amazon this week: the Party Pack (Red Raspberry, Juicy Peach, Passion Fruit & Peach) and Paradise Pack (Pineapple & Mango, Passion Fruit & Peach, Blood Orange & Hibiscus), each priced at $35.95. Get more details at saintjamesicedtea.com.
Meadow Gold
Wherever you look, there’s more protein on shelves, and the dairy aisle is no different. Meadow Gold has launched a new high-protein milk containing 15 grams of protein per serving. Available in whole and 2% reduced-fat varieties, the 64 oz. jugs are launching nationwide in Walmart, Target and regional grocery partners with an SRP of $3.99 each. For more information, go to dfamilk.com.
GoodVice
Powdered shake brand GoodVice is bridging the trends of fiber, protein and functional indulgence. Each 0.64-gram packet contains 10 grams of prebiotic oat fiber and 15 grams of grass-fed milk protein with creatine and magnesium. For more information, visit DrinkGoodVice.com
Wonder Juice
Cold-pressed, organic juice brand Wonder Juice has two wellness-focused flavors, Clean Green and Veg8 & Cayenne. Clean Green is a blend of kale, spinach, green apple, cucumber, lemon and ginger. Veg8 & Cayenne is also blended from fruits and vegetables with the functional kick of chili. Both are available in 8.45 oz. glass bottles. For more information, visit wonderjuice.com.
The Coca-Cola Company
Coke is going all-in on cherry. The beverage behemoth added a soda fountain-themed Cherry Float flavor (in full sugar and zero sugar varieties) as well as Diet Coke Cherry (not to be confused with Cherry Coke Zero Sugar). The Cherry line extensions will be available this month in 12 oz. cans in 12-packs and 20 oz. bottles. For more information, visit coca-cola.com.
Daily Harvest
Daily Harvest launched a new line of Functional Elixirs this week. Available in two varieties (Mixed Berry Antioxidant Support and Golden Chai Immunity Support), the frozen cubes can be added to smoothies, heated as a warm beverage, or mixed with water or milk as a cold drink. For more information, visit daily-harvest.com.
Innerbloom
New functional beverage brand Innerbloom is harnessing the power of kanna (Sceletium tortuosum), a South African succulent used for mood support and social ease, alongside magnesium, L-theanine and electrolytes. Innerbloom is available in 12 oz. slim cans, has 3 grams of sugar and 25 calories. For more information, visit shop.innerbloomdrink.com.
Koia
It’s been less than a month since Koia entered the booming protein soda set, and the brand is putting on more muscle with a Strawberry Elite +Creatine. The new product is formulated with 32 grams of protein, 1000mg of creatine per 12 oz. bottle, and will be launching exclusively at Publix. The brand intends to extend the Strawberry variety to its 18 grams of protein refrigerated shake later this month. For more information, visit drinkkoia.com.
Lactaid
One of lactose-free dairy’s biggest names is looking to put its stamp on coffee creamers, as Lactaid debuts a three-SKU line (French Vanilla, Caramel and Sweet Cream) in 32 oz. bottles ($5.49 each). Find them at retailers nationwide, including Target. Get more details at lactaid.com.
Milo’s
Alabama-based tea maker Milo’s has expanded into new territory with Fruit Punch flavor, along with a Zero Sugar Lemonade and a limited edition Blackberry Sweet Tea. All three products launched with Walmart and are available in one-gallon plastic jugs. Fruit Punch is also sold in a half-gallon format, while Zero Sugar Lemonade is offered in half-gallon and 20 oz. single serve. For more information, visit drinkmilos.com.
Pressed Juicery
For Black History Month this February, Pressed Juicery is inviting a trio of independent Black artists — Devin Wesley, Mary Harris and Bart Cooper — to turn its bottles into a canvas for their original designs. The limited edition SKUs include Daily Greens 3 (Wesley), Daily Citrus 2 (Mary Harris) and Daily Roots 3 (Bart Cooper), and they’re available online and in-store at Pressed locations throughout the month. A portion of the proceeds will support artist residency Black House LA. To learn more, visit pressed.com.
Sanzo
Sanzo, the maker of sparkling waters with Asian fruit-inspired flavors, is introducing Paradise Punch to its lineup as a Whole Foods exclusive. The drink is made with real fruit juice from passion fruit, mandarin and guava and comes in 12 oz. cans. According to founder and CEO Sandro Roco, Paradise Punch became the brand’s top-selling flavor in Whole Foods after just four days on shelf. For more information go to drinksanzo.com.
Sunello
Overwhelmed by superfood supplements? New brand Sunello aims to simplify daily nutrition with a range of powder blends targeted at specific wellness goals: Happy Belly for digestion, Flex Ease for joint support and Lean for metabolism. The non-GMO powders, USA-made powders are available now for $65.99 at the brand’s website. To learn more, visit sunello.com.
Unwell
The momentum continues for Unwell with a new flavor to its Energy drink line, Peach Sorbet. Available in 12 oz. slim cans with 150 mg of caffeine, the canned sparkling energy addition will be available exclusively at Target next week. For more information, visit drinkunwell.com.
Waterloo
Banana Berry Bliss and Melon Medley are joining Waterloo Sparkling Water’s portfolio, alongside the permanent addition of last summer’s seasonal Lemon Italian Ice – timing the release to this month’s Olympic games in Milan. For more information visit drinkwaterloo.com.