Taste Radio: For This Brand To Thrive, It Needed To Professionalize. Plus, The Magic Of ‘Margherita.’

Kim Allardyce, the CEO of Shire City Herbals, spoke about how an emphasis on professionalization helped reset and revitalize the now fast-growing brand of organic wellness tonics. This episode also includes a conversation with Vittorio Marzotto, the director of business development for Santa Margherita USA who chronicled the wine brand’s remarkable history and how his great-grandfather’s efforts to build a sustainable agri-business continue through today.

Hoplark Targets Craft Beer Market With Non-Alc ‘Hop Brew’

Known for its four-SKU line of RTD hopped teas, the Boulder, Colorado-based beverage company has announced its entrance into the non-alcoholic “beer” market with the launch of Hoplark 0.0, a zero-calorie, zero-proof craft brew line that arrives in stores this month.

8 New RTD Cocktails to Ring in Spring

Spring is almost here and the latest ready-to-drink cocktail launches are preparing for the warm weather occasions, including new lemonade flavored vodka seltzers, shareable ready-to-serve margaritas, authentic Mexican tequila drinks and a canned Cosmopolitan.

Coffee Vets Launch Ghost Town, Aim For Inclusive Approach to Oat Milk

Does the world need another oat milk? The founding team behind Ghost Town Oats, a new oat milk venture backed by specialty coffee experts Michelle Johnson, Ezra Baker and Eric J. Grimm, would argue that it depends on what you mean by ‘another.’ .

PATRÓN Tequila Teams Up With Formula 1 Driver Sergio “Checo” Perez

PATRÓN tequila, the world's number one super-premium tequila, is proud to be working with beloved Mexican racing icon Sergio "Checo" Perez. This unique collaboration celebrates two Mexican icons coming together, who believe in hard work, community and innovation – and whose steadfast passion, dedication and vision lead to simply perfect outcomes, time after time.

Preferabli Expands Platform To Encompass Beer & Spirits

Leading AI-driven software company Preferabli (f/k/a Wine Ring) announced the launch of capabilities for beer and spirits to its proven wine personalization and recommendation platform for both merchants and consumers.

Slane Irish Whiskey Introduces Slane Special Edition

Nearly five years after the release of their first triple-casked blend, Slane Irish Whiskey is proud to announce the launch of Slane Special Edition - a must-have spirit for whiskey and music fans alike.

The Watkins Co. Launches New Bitters Line Nationwide

The Watkins Co., makers of gourmet extracts and spices, announces that its new line of Bitters is now available nationwide. First introduced in select states as part of a soft…