News

Stoli Vodka Introduces “Spirit of Stonewall” Limited Edition Bottle

Stoli Vodka, the original premium vodka with uncompromising quality since 1938, has announced the launch of the Stoli "Spirit of Stonewall" limited edition bottle, which will be behind the bar and at participating retail outlets beginning later this month.

C4 Expands in Walmart Nationwide

Nutrabolt, the world's largest independent sports nutrition company and creator of America’s no. 1 pre-workout brand, C4, continues to experience rapid growth at Walmart nationwide. The iconic, eye-popping yellow C4 performance energy drink is now available in 4-packs in the grocery section of more than 4,000 Walmart locations in a variety of delicious flavors, including Frozen Bombsicle, Strawberry Watermelon Ice and Orange Slice.

KDP: Headwinds From Allied Brands Blunt Solid Q1

Keurig Dr Pepper (KDP) reported a net sales increase of 2.5% for the first quarter of 2019, remaining on track to hit its long-term growth targets despite taking a hit in packaged beverages. All four segments of KDP’s business — Packaged beverages, Beverage Concentrates, Latin American Beverage and Coffee Systems — registered an increase in underlying net sales.

Symrise Announces Califormulations, LLC Beverage Innovation Platform

Symrise has announced the company’s investment in and the creation of a strategic partnership with Califormulations, LLC, a unique platform designed to deliver end-to-end beverage innovation to consumer packaged goods (CPG) companies and their brands.

Béla Wellness Drinks Launch in LifeCafe

Béla, the Atlanta-based wellness beverage brand, has announced that it will soon be available at LifeCafe fast casual restaurants in Life Time’s athletic resort destinations nationwide. Béla will implement a multi-faceted marketing campaign through 2019 to support the launch at Life Time, the nation’s premier healthy lifestyle brand.

Cannabis Shot Startup K-Zen Lands $5M in Seed Funding

Underscoring the momentum behind the nascent cannabis beverage category, San Francisco-based startup K-Zen Beverages yesterday announced it has secured $5 million in seed funding from venture capital group DCM prior to its projected launch this summer.

Bardstown Bourbon Company Announces Kentucky Straight Bourbon Whiskey

The Bardstown Bourbon Company (BBCo), 1500 Parkway Drive, is announcing the release of its first Kentucky Straight Bourbon Whiskey, Bardstown Bourbon Fusion Series #1. The product is a blend of Bardstown Bourbon Company's estate-made, two-year-old wheat and high-rye bourbons, with an 11-year-old sourced Kentucky bourbon.

Jägermeister Announces Non-Glass COOLPACK Bottle

Jägermeister, the no. 1 selling imported liqueur in the United States, has announced the launch of the Jägermeister COOLPACK -- the first-ever non-glass line extension from the brand. Perfect for various outdoor activities where a glass bottle is not practical, the flatter, light-weight Jägermeister COOLPACK is the ultimate essential for occasions such as festivals, concerts, barbecues, picnics, hiking, camping, fishing, beach parties, après ski drinks and more.

Bare Bucha and Stout Tanks Announce New Kombucha Fermentation Tech

Seeking to help kombucha brands deliver a consistently non-alcoholic product, Bare Bucha and Stout Tanks have partnered to create new technology they say will not only cut fermentation time in half, but also keep alcohol levels below the 0.5% ABV legal threshold without pasteurization, dilution, or microfiltration.