Review: California Juice Co. Shots
California Juice Company is a purveyor of cold-pressed juices that are packaged in both full-size ready to drink form as well as a smaller shot format, which are what we are exclusively looking at in this review.
California Juice Company is a purveyor of cold-pressed juices that are packaged in both full-size ready to drink form as well as a smaller shot format, which are what we are exclusively looking at in this review.
How Jägermeister is carefully embracing a softer side of its iconic history, while maintaining its core identity; Shutthekaleup explains why authenticity and transparency are the keys to winning with influencers; Why the founders of acclaimed brand The Coconut Cult set out “to create a religion, essentially.” This episode is presented by Symrise Califormulations.
Zupa Noma's latest release, labeled simply as a “Veggie Shot,” leaves the soup category behind and seeks to position the product as a quick hit of veggies that have been formulated with functionality in mind.
HyVIDA is a line of sparkling, hydrogen-infused waters that are currently available in three varieties: Pure, Raspberry, and Lemon Lime. All three of the flavors are unsweetened, contain zero calories, and are packaged in a 250ml can.
CircleUp CEO Ryan Caldbeck has two words of advice for brands planning to raise capital in 2018; Why The Good Food Institute Co-Founder Bruce Friedrich believes his advocacy for plant-based meat is “literally a religious calling”; going back to the roots with Yoot. This episode is presented by Saffron Road.
Alpha Food Labs founder Mike Lee sees the future of food through the lens of personalized nutrition and experiential marketing; Launchpad founder Jeremy Smith on why brands shouldn’t let their brokers do all the talking, especially at Costco; pints and perspective on beer from Mr. Guinness; taking a lift with the Spindrift of hard seltzer. This episode is presented by Top Health Ingredients.
Vita Coco’s Pressed Coconut variety is a product announced for the 2018 Natural Products Expo West show. Unlike their other offerings, which have, aside from Coco Community, come in the form of flavored coconut water, this product relies exclusively on coconut for its flavor profile.
Announced in late February, Califia’s Yogurt Drinks lineup feature the company’s proprietary “Califia Culture Blend” (in place of traditional dairy-based yogurt) and will include four varieties: Unsweetened Plain, Mango, Super Berry, and Strawberry.
Blume Honey Water is a line of beverages that are made with “100% bee-friendly honey” positioned as delivering “elegant energy” and “artisanal hydration.”
Stubb’s co-founder/Rhythm Superfoods’ CEO Scott Jensen on why respect for capital, competition is critical to success; how The New Primal founder Jason Burke persevered with his paleo brand despite early missteps; why Hello Delicious is seeking the “middle seat” between healthy and indulgence; Kerry Song croons about her vegan meat brand The Abbot’s Butcher. This episode is presented by The Maple Guild.
Amaz Superplants Elixir is a line of all natural beverages that is current available in three flavors: Here We Go, Take it Easy, and It’s All Good.
Qii is an oral care dietary supplement drink that features tea, a pH level of 7, and a proprietary ingredient called XyVita that’s made with xylitol.
Green-Go Organic Cactus Water is an unsweetened zero-calorie beverage that is made with Nopal cactus puree. It’s also features lemon juice for a “hint of lemon” as its only flavor modifier.
VMG has over $500M to invest -- here’s how to get its attention; superfood sensation: how Kuli Kuli is driving momentum for moringa; Zico/Suja investor on the right and wrong ways to use capital; introducing jerky of the mushroom variety. This episode is presented by Attack! Marketing.