BevNET.com Staff

Posts by BevNET.com Staff

Hemp Brand Leaders Talk Battle Plans for 2026

Rather than signaling a death knell, the impending restrictions on hemp-derived THC drinks has spurred industry leaders to regroup, organize and take on the challenge of saving the category.

How to Navigate and Scale Within Independents Retailer Networks

Build in your backyard and own a territory before widespread, national expansion. These cliches are often at the core of emerging brands’ growth strategies and for good reason. But finding independent retail accounts can have its limitations and ensuring these are high visibility and high loyalty partnerships is essential.

Taste Radio: Replay: Inside Poppi’s Early Playbook & The Moves That Led To A Big Exit

In this replay of a 2023 Taste Radio interview with Poppi founders Allison and Stephen Ellsworth – recorded when the BFY soda brand was still firmly in disruptor mode – you’ll hear the blueprint for PepsiCo’s $1.95 billion acquisition years before it happened: a brand that tastes great, moves at the speed of culture, wins both online and in-store, and boldly reclaims the word “soda.”

Inside Agrowgate’s 2026 COGS Playbook

Buying smarter can be just as important as selling more. Strategic sourcing – selecting long-term partners for packaging, ingredients and manufacturing – sets the foundation for operational resilience.

Alcohol Alternatives: The Rise of Adaptogenic and THC Drinks – Spate Q4 2025

Alcohol Alternatives: The Rise of Adaptogenic and THC Drinks explores how functional adaptogen beverages and THC-infused drinks are emerging from different corners of wellness and cannabis culture - but converging around a shared consumer desire for controlled, purpose-driven effects.

New Products: Louie Louie’s High Class Partnership and Playboy’s Energy Play

This week’s new products are offering up some holiday highs for consumers. We take a look at several new THC beverage launches from High Rise, Uncle Arnie’s and Louie Louie, as well as some non-infused innovations in coffee and creamers courtesy of MUD\WTR and Laird, and new energy drinks from C4, BUM and Playboy.

How Generous Brands is Working to Become the ‘Goldilocks of Strategics’

At BevNET Live Winter 2025, Generous Brands Chief Transformation Officer Todd Putman dove into the company’s unique position as an early-stage strategic acquirer and how the company strives to be the “Goldilocks of strategics” that can target brands that are “not too big and not too small” and grow mature brands into its existing platform.