As Editor-in-Chief of BevNET, Jeff Klineman oversees the organization's reporting across all of its web sites, as well as BevNET Magazine. Jeff also plans, curates, and hosts the BevNET Live and NOSH Live conferences. Jeff previously worked as a newspaper reporter for the Lawrence Eagle-Tribune, the Boston TAB and the Metrowest Daily News, and has freelanced for publications like Slate, Boston Magazine, Self, George, Commonwealth, and the Chronicle of Philanthropy. He is a graduate of Yale University and Columbia University’s Graduate School of Journalism. A frequently-cited expert on the beverage industry, Jeff has also twice been named in Forbes as one of the 25 Most Influential when it comes to Consumer and Retail Companies.
Until recently, a Fair Trade designation has been something of a weak cousin to other socially conscious labels like Organic or All-Natural, but times are changing. High-margin, high-visibility products like…
ScienceBlogs turned out to be Food Frontiers' final frontier. The PepsiCo-sponsored blog was shut down by the ScienceBlogs editorial staff on Thursday following a week of outrage by the site's…
PepsiCo has roiled the scientific media community by launching a sponsored blog on Scienceblogs.com, a collection of blogs from scientists and scholars run by the media company behind SEED magazine.…
Emerging beverage brand Rob’s Really Good has fired its top two sales and marketing hires, Marty Jay Zirofsky and Tim Larsen. The pair had been among the brand’s earliest employees.…
They left a gaping hole in the Odwalla team, and now Nat Noone and Green Shoots Distribution are aiming to help juice the sales for growing brands that haven’t yet…
With leading category retailer Whole Foods requiring its kombucha suppliers to go back to the drawing board to try to more carefully monitor the level of alcohol in the fermented…
Millennium Products owner GT Dave, the maker of the Whole Foods’ best sellers GT’s Kombucha and Synergy kombucha blend lines, denied any involvement or discussions with Nestle Friday. Dave issued…
For the founders of a pair of fast-growing innovative entrepreneurial brands, Sweet Leaf Tea and Adina Beverages, Expo West was the last stop. With outside investors playing a greater role…
and Matt Casey Even during the shortest, least tropical month of the year, the long knives came out this week in a series of skirmishes over the emerging coconut water…
You can forgive him for being a little blown away by the response, but Michael Kirban probably should have realized this was going to happen. Soon after announcing that an…
and Matt Casey In a year marked by consumer retreat and major economic downturn, there wasn’t a major breakout brand like 2008, which saw 5-Hour Energy and Muscle Milk both…
It had the makings of a dream pairing: Function Drinks, a fast-growing, doctor-formulated brand of new age beverages braced for national expansion by a pile of investment capital and good…
Concerns that the tea category might have peaked were ground under the wheels of big business semi-trucks last week at the National Association of Convenience Stores convention, as three of…
PACK EXPO 2009 took place at the Las Vegas Convention Center from Oct 5-7. Featuring over 1,600 exhibits, the show is the premiere display of packaging and processing technology for the…
