Martín Caballero

Martín Caballero

Assistant Editor, BevNET

Martín writes news articles and feature stories covering the non-alcoholic beverage industry for BevNET. A graduate of Boston University, Martín's previous work has appeared in USA Today, The Boston Globe and The Boston Herald.

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Posts by Martín Caballero

Yes We Can: Kombucha Looks to Future Outside Glass Bottles

As kombucha continues to penetrate mainstream retailers, brewers are exploring new ways to capture a larger share of the expanding set and create differentiation within it. Following the example of craft beer, they are increasingly looking to cans as a way to realize kombucha’s full potential.

Mate, Mission Fuels Growth for Clean Cause

Clean Cause — which markets a natural energy drink line, a premium water and a ready-to-drink sparkling yerba mate beverage — is helping individuals struggling with substance abuse addiction begin the process of rebuilding their lives after completing a rehabilitation program.

Looking to Future, Night Shift Distributing Takes on Non-Alcoholic

As Boston-based operation Night Shift Distributing prepares to expand its portfolio to include products from seven non-beer beverage brands, the company is looking ahead to the long term prospects for a secondary business that has developed into a substantial operation.

SEC Filing: Core Raises $39M In Past Year

Functional beverage company Core Nutrition, LLC has raised almost $39 million in funding over the past 12 months, according to documents filed with the U.S. Securities and Exchange Commission (SEC).

Hear Me Roar: Brand Expands With New Flavors, Marvel Deal

Roar Organic, a four-SKU line of coconut water-based electrolyte infusions, has found room to develop in the white space between traditional isotonic sports drinks and premium functional drinks, such as alkaline water and kombucha.

True Fresh and NutriFresh Partner For Bicoastal HPP Business

The joint partnership between Buena Park, Calif.-based True Fresh and Edison, N.J.-based NutriFresh, announced last week, will make the combined entity the largest HPP tolling enterprise in North America, according to a press release.

La Colombe Exploring Capital Raise

La Colombe, a premium coffee manufacturer and retailer, has retained the services of Boston-based investment bank Moelis & Company to explore a capital raise at a valuation of over $1 billion.

Amid Revenue Declines, Jones Soda Co. Raises $2.8M

Jones Soda Co. announced the close of $2.8 million in financing on Tuesday, bringing some positive news for the company following a disappointing end to fiscal year 2017.

Nitro Beverage Co. To Launch RTD Cold Brew Line

Following its foray into the keg business, Asbury Park, N.J.-based Nitro Beverage Co. will make the leap into cans next month with the release of a three-SKU line of nitrogen-infused organic cold brew coffee.

Hydrogen Water Brands Plot Course for Growth

Despite its limited commercial exposure thus far, a handful of hydrogen water brands are taking different approaches as they seek to stake their respective claims on this emerging category.

Sour Deal: AtlantaFresh Artisan Creamery Shuts Down

The rise and fall of dairy processor AtlantaFresh reveals a glimpse into the changing nature of the Whole Foods' relationship with its suppliers on a local level -- and how Amazon’s $13.4 billion acquisition of the natural retail chain last summer may ultimately shape those partnerships in the future.

Red Bull Launches Organic Soda Line

The energy drink brand today announced the limited U.S. launch of Organics by Red Bull, a four-SKU line of premium organic sodas made with natural ingredients.