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BevNETPress Releases

Hint’s New Star Spangled Variety Pack Brings Summer Cravings to Water

info_outline PRESS RELEASE posted by Hint Water

May. 28, 2026 at 5:05 pm

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Non-Alcoholic Beverages

Featuring classic frozen-treat flavors and Americana-inspired packaging, the fan-favorite collection returns for summer

Hint, Inc., the #1 unsweetened flavored still water brand in the U.S. according to SPINS and IRI data, is bringing back summer in full flavor with its limited-edition Star Spangled Variety Pack, a seasonal collection inspired by nostalgic frozen treats and reimagined through Hint’s flavor-first approach to hydration.

The launch builds on Hint’s recently unveiled “Water for People with Tastebuds” platform and MMMMM™ Water campaign, rooted in the belief that hydration should feel craveable, flavorful, and easy to enjoy. The Star Spangled Variety Pack brings that philosophy to life through craveable flavors inspired by iconic summertime treats, transforming familiar frozen favorites into refreshing still water infused with fruit essences and made without sugar, sweeteners, or calories. Featuring seasonal packaging inspired by summer Americana in celebration of America’s 250th anniversary, the Star Spangled Variety Pack embraces the spirit of “Red, White & Water” with bold, playful visuals that treat flavor like the main character of summer.

The returning seasonal lineup includes:

  • Orange Vanilla Swirl — A delicious blend of tangy citrus and creamy vanilla that tastes like summer nostalgia in a bottle.
  • Cherry Berry Burst — Bold cherry layered with raspberry and lime for a juicy, flavor-packed twist on a familiar frozen favorite.
  • Lemon Zest Freeze — Bright lemon with a smooth, creamy finish inspired by classic icy treats.
  • Rainbow Sherbert Ice Pop — A vibrant blend of orange, lime and raspberry that delivers refreshing, fruit-forward flavor in every sip.

Originally launched last summer, Hint’s Summer Classics Variety Pack quickly became one of the brand’s most sought-after seasonal releases, reaching #1 on Hint’s website within 48 hours and remaining the top-performing product all summer long.

“People don’t crave ‘hydration,’ they crave experiences, flavors and feelings,” said Michael Pengue, CEO of Hint Water. “The Star Spangled Variety Pack taps into the carefree taste of summer frozen treats and transforms it into water you’ll genuinely want to drink. It’s playful, refreshing and proof that hydration doesn’t have to feel like a chore or compromise.”

Like all Hint waters, the Star Spangled collection is infused with plant-based fruit essences and made without sugar, sweeteners, or artificial ingredients. Vegan, gluten-free and kosher certified, the lineup reflects Hint’s continued focus on making hydration more enjoyable, approachable and easy to maintain every day.

Hint Star Spangled Variety Packs are now available for a limited time at select retailers including Walmart and Albertsons, as well as online at drinkhint.com and Amazon for a suggested retail price of $18.99 per 12-pack.

About Hint® Water
Hint® is a beverage company on a mission to remove the friction between what feels good and what’s good for you by making hydration enjoyable. As the originator of pure, flavored hydration for more than 20 years, Hint infuses purified water with natural fruit essences to deliver bright flavor without sugar, diet sweeteners, or calories. With over 25 still and sparkling varieties, Hint is redefining flavored hydration with chuggable water for the flavor motivated. Hint is the #1 unsweetened flavored still water in the U.S. according to SPINS and IRI data, and is sold in traditional retail stores, through foodservice operators, and direct-to-consumer at drinkhint.com and Amazon.com.

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