Martín writes news articles and feature stories covering the non-alcoholic beverage industry for BevNET. A graduate of Boston University, Martín's previous work has appeared in USA Today, The Boston Globe and The Boston Herald.
Sang is ready to bring "Robussin’" to the masses via its new advertising campaign. The ready-to-drink Vietnamese coffee brand is debuting a new video spot today that shows just what happens when a Vietnamese Granny gets her hands on one of the brand's uber-potent brews.
In this roundup of distribution news, we chat with Wandering Bear CEO Matt Bachmann about the cold brew brand's approach to "thoughtful expansion" in natural/specialty grocery -- in the form of 200+ new Whole Foods locations across five regions -- with its 32 oz. cartons. Plus updates from Leisure Project and Twrl Milk Tea.
Canadian sports drink brand BioSteel is heading for a court-supervised sale after parent company Canopy Growth's decision to cut ties amidst painful cash burn and growing losses.
Instacart filed for its initial public offering (IPO) on Friday, as the grocery delivery leader aims to create a "truly omni-channel experience" across physical and online stores.
We spoke with Brendan Mitchel-Chesebro, industry analyst at market research group BDSA, to unpack some of their latest insights, which showed beverages as the fourth-largest edible subcategory (6%) in Q1 2023.
If anyone can claim to know what Liquid I.V. is all about, it's Sean Lavin. As the company's first outside hire back in 2016, Lavin has done it all, from helping develop flavors to early marketing work as the brand went from burgeoning startup to its sale to Unilever in 2020.
In a world obsessed with oat milk, is there room for an oat water? There is, if you ask New Jersey-based startup Smootch. After debuting its four-SKU flagship line of electrolyte-packed, non-carbonated oat waters in 12 oz. cans at Natural Products Expo West last year, the brand has established a presence in Pennsylvania, New York, Connecticut and Rhode Island.
Molson Coors has agreed to purchase Kentucky-based distillery Blue Run Spirits, marking the beer giant’s first spirits acquisition and the formal launch of its Coors Spirits Co. business. The amount was not disclosed.
Equator Coffee is teaming with Swiss dairy giant Emmi AG on a joint venture that kicks off with the launch of four-SKU line of premium refrigerated cold brews this summer.
Oatly is pushing to simplify and streamline its operations after a disappointing quarterly earnings report saw the Swedish oat product maker slash its 2023 revenue forecast range from 23% to 28% to a dire 7% to 12%.
According to a letter to distributors viewed by BevNET and Brewbound, Tony Short, CEO of Monster-owned beer maker CANarchy Craft Brewery Collective, confirmed previous reports that The Coca-Cola Company has begun the process of onboarding Bang within its national red-truck distribution system, marking the brand’s second go-round with one of the country’s largest beverage suppliers.
Bang Energy’s parent company Vital Pharmaceuticals (VPX) has initiated mass layoffs, including all employees at its Weston, Florida facility, in preparation for its anticipated acquisition by Monster Beverage Corp., according to an internal memo viewed by BevNET.
The Federal Trade Commission (FTC) on Friday terminated its review period for Monster’s proposed acquisition of Vital Pharmaceuticals, the parent company of Bang Energy, clearing the way for the transaction to be completed later this month, according to an internal communication viewed by BevNET.
Brooklyn-based roaster Partners Coffee has unveiled its first-ever summer seasonal blend along with new packaging design for its single origin coffees aimed at bringing consumers closer to its sourcing and sustainability practices.
