Martín Caballero

Martín Caballero

Managing Editor, BevNET

Martín writes news articles and feature stories covering the non-alcoholic beverage industry for BevNET. A graduate of Boston University, Martín's previous work has appeared in USA Today, The Boston Globe and The Boston Herald.

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Posts by Martín Caballero

Matcha Soda Motto Makes Comeback In Cans

Sporting a new 12 oz. aluminum can package, Motto is returning to store shelves this month after a roughly two-year hiatus, and making its ecommerce debut, as it seeks to rediscover its interrupted momentum within the better-for-you beverage marketplace.

Purchase Capital Backs OWYN With Further Growth Funding

Plant-based protein brand OWYN has secured growth investment from Purchase Capital, an affiliate of its parent company United Nutritional Brands, as well as from Hammock Park Capital LLC and PowerPlant Ventures, the company announced today.

Milk Moovement Lands $20M Investment from VMG Catalyst

Canadian dairy supply chain SaaS company Milk Moovement has closed a $20 million funding round led by VMG Catalyst that will help accelerate product development and adoption across North America, the company announced in a press release on Tuesday.

Brands Bring Low-Acid Coffee into Spotlight

While it may represent just a fraction of the larger coffee market, the low-acid segment has become a small but steady profit generator for a handful of rising brands looking to separate themselves from the pack, whether as a central element or as a complementary piece.

Bang: Judge Confirms $175M Arbitration Award, 5% Royalty on Future Sales

Bang Energy maker Vital Pharmaceuticals' motion to vacate a $175 million arbitration award was denied last week, clearing the way for Orange Bang and Monster Energy Company to collect damages plus a 5% royalty on all future net sales of Bang-branded products.

Vita Coco, Diageo Collaborate for Captain Morgan RTD Cocktail

Vita Coco is the latest non-alcoholic beverage giant to dip its toes into the RTD cocktail space, announcing today a collaboration with spirits conglomerate Diageo to release a line of coconut water spiked with Captain Morgan white rum.

Former Constellation COO Joins BioSteel As President

Bruce Jacobson is the new President at Constellation Brands-backed sports drink makerBioSteel. Jacobson brings a long track record in beverage alcohol; prior to BioSteel, he had been chief commercial officer at Milwaukee-based Press Premium Alcohol Seltzer, joining the brand shortly after Constellation Brands made a minority investment in 2020. In the role, Jacobson "led a team in scaling the business to achieve profitable growth while balancing its entrepreneurial spirit and identity," according to a press release.