Martín Caballero

Martín Caballero

Managing Editor, BevNET

Martín writes news articles and feature stories covering the non-alcoholic beverage industry for BevNET. A graduate of Boston University, Martín's previous work has appeared in USA Today, The Boston Globe and The Boston Herald.

Contact Information »

Posts by Martín Caballero

Cure Hydration Announces $2.6M Raise, Store Expansion

Another hydration-based startup is on the rise, as New York-based Cure Hydration today announced a $2.6 million seed funding round led by Lerer Hippeau Ventures, as well as a nationwide retail expansion.

Celsius: Record Q3 Pushes Company Closer To $100M Milestone

Fitness energy drink Celsius is nearing the $100 million mark in annual revenue for 2020 after the company reported $36.8 million in revenue during the third quarter, a new company record and an 80% rise from the same period last year.

So Good So You Lands $14.5M To Grow Probiotic Shots Line

Probiotic juice shot maker So Good So You is getting a boost of its own with today’s announcement that the Minneapolis, Minnesota-based company has closed a $14.5 million funding round led by Prelude Growth Partners.

Monster: Q3 Yields Best-Ever Net Sales of $1.25B

Monster Energy Corp. saw net sales of $1.25 billion during the third quarter of 2020, a new company record, according to an earnings report released by the company on Thursday.

Distribution Roundup: Silly Juice, APRCH Expand On West Coast

In this Distribution Roundup, kids juice drink Silly Juice and CBD-infused sparkling water APRCH each expand their respective distribution footprints on the West Coast. Elsewhere, WellWell builds off a successful pilot launch with Walmart, while Flow Alkaline Water enters Sam's Club.

“Cocktail Whisperer” Crafts Cannabis Mocktail Line Klaus

Author and mixologist Warren Bobrow’s new venture — a line of premium THC-infused craft mocktails called Klaus, set to debut at licensed California dispensaries in the Los Angeles area in Q1 2021— is his attempt to supply the cannabis RTD space with injection of real ingredients and complex flavors.

KDP: Q3 Sales Rise, While Honickman Deal Reshapes NY/NJ Distro

Keurig Dr Pepper (KDP) reported a 5.8% increase in net sales in the third quarter, an encouraging performance that saw the company strengthen its full year guidance The company.also announced this week an agreement with The Honickman Companies that will see the beverage company assume sales and distribution of several of its core CSD brands in New York and New Jersey.