Martín writes news articles and feature stories covering the non-alcoholic beverage industry for BevNET. A graduate of Boston University, Martín's previous work has appeared in USA Today, The Boston Globe and The Boston Herald.
In this interview from the 2018 Winter Fancy Food Show in San Francisco, BevNET assistant editor Martín Caballero spoke with Slingshot Foods co-founders Will Hartley and William Noble about the development of the brand.
At the 2018 Winter Fancy Food Show held earlier this week in San Francisco, BevNET caught up with Hella co-founder Jomaree Pinkard about how the brand has balanced its dedication to craft bitters with its evolution over the past year into a more comprehensive cocktail company that offers a range of mixer and syrup products.
A story published yesterday in The Huffington Post detailed multiple lawsuits filed against executives at Monster Energy, including accusations of sexual discrimination and assault.
To better serve the brand's social mission, Runa is shifting its focus towards selling more product— specifically its growing line of 12 oz. canned “clean” energy drinks.
In sharing their five-year growth forecast for select categories in the U.S. beverage market, market research group Euromonitor reflected wins for some and losses for others.
Guayaki co-founder David Karr emphasized that new investment from Sonoma Brands will allow the company to continue operating independently while supporting and enhancing the brand’s longstanding mission.
This month, the Cold Pressure Council (CPC), an industry group focused on supporting and promoting the HPP industry, is launching a seal for use on HPP food and beverage packaging that certifies the item has been properly processed and independently verified for safety.
On Monday, Reed's Inc. announced it has retained Gordon Brothers, a Boston-based advisory, restructuring and investment firm, to manage the sale of its Los Angeles manufacturing facility, which was brought online in 2001.
In emphasizing strong customer service and close relationships with local brands, Boston-based Shirazi Distributing has grown from a small one-truck operation to an established supplier to restaurants, coffee shops and independent stores.
In this People Moves roundup: Longtime Rockstar Energy executive vice president of sales and distribution Joey Cannata departs the brand and Cie Nicholson joins the advisory board at Lavit, plus new hires at Clearly Canadian and Zola.
Protein drink brand Iconic Protein on Monday announced the launch of two new flavors, a move designed to meet consumer demand for additional functional benefits, according to the company.
As 2017 comes to a close, we recap the top five investments and acquisitions in the beverage market over the past year.
Aloe vera water brand Aloe Gloe is launching a new low-calorie sparkling sub-line formulated with functional ingredients, including aloe, ginger and turmeric.
A year after launching functional iced tea brand Role Tea, Mike Johnson has a simple piece of advice for young beverage entrepreneurs guiding their own startup ventures: “Learn as much as possible, as quickly as possible.”
