Ray Latif

Ray Latif

Producer, Taste Radio; Contributing Editor, BevNET

Ray Latif is the lead host, producer, and content editor of Taste Radio, BevNET’s flagship podcast and the go-to show for food and beverage industry insights. With 14 years of experience in the industry, Ray is a seasoned journalist known for his sharp interviews and in-depth coverage of trends, innovation, and news. He began his career at BevNET as an assistant editor, later advancing to managing editor of both the website and magazine. Since 2016, he’s been the driving force behind Taste Radio, overseeing everything from content strategy to production. Ray’s conversational style and meticulous research have earned him widespread praise from both guests and listeners. He has had the privilege of interviewing a diverse range of high-profile figures, including Patrick Mahomes, Jennifer Garner, Dan Aykroyd, Kobe Bryant, Padma Lakshmi, and Brad Paisley. His ability to connect with entrepreneurs, celebrities, and industry leaders has made Taste Radio a must-listen for anyone interested in the evolving world of food and beverage.

Contact Information »

Posts by Ray Latif

Muscle Milk Founder Launches Flavor Company

As the founder and creator of Muscle Milk, Greg Pickett helped make protein drinks palatable for mainstream consumers. In his latest venture, Pickett wants to elevate taste profiles across the beverage spectrum.

Brew Dr. Kombucha Eyes $50 Million In Revenue By 2019

Propelled by sustained consumer demand for kombucha along the West Coast, sales doubled to nearly $12 million in 2016. Founder and CEO Matt Thomas expects booming growth to continue amid an expansion of the company’s manufacturing capacity and the addition of an experienced sales executive.

Winter Fancy Food Show 2017 Video: BevNET Staff Picks

BevNET correspondents sifted through the many of the new beverages that debuted at the 2017 Winter Fancy Food Show, and in the above video, they offered their takes on the drinks that have the potential to be most impactful for the industry.

Tio Gazpacho Moves to 10 oz. Bottles, Drops Organic, Adds Corn Variety

In a move designed to enhance the brand’s ability to sell in conventional grocery stores, drinkable soup brand Tio Gazpacho has replaced its 12 oz. bottle with a new 10 oz. size. It’s one of two key changes for the brand as the year begins, as it has also dropped its USDA certified organic status.

Ito En North America Rebrands Teas’ Tea As Organic

Amid growing consumer demand for organic beverages, Ito En North America today announced a new USDA certified organic formulation and revamped branding for its Teas’ Tea line. Ito En will debut the updated line at the 2017 Winter Fancy Food Show in San Francisco, which begins this Sunday.

Industry Voices: Predictions for 2017

What will 2017 hold for trends, innovation and emerging categories in the non-alcoholic beverage industry? We asked 10 veteran beverage executives and observers for their takes on what’s to come.

BevNET Podcast Ep. 40: The Trends to Watch in Beverage, Beer and Food

In this edition, the podcast team is joined by BevNET editor-in-chief Jeff Klineman and the editors of BevNET’s sister sites, Brewbound’s Chris Furnari and Project NOSH’s Carol Ortenberg, each of whom offered their take on the most pertinent trends and issues within the industries they cover.