As companies like Coca-Cola and PepsiCo seek new avenues of profitability, Chicago-based market research group Datassential wonders how the diversification of the cola giants could influence innovation in the market place.
PepsiCo thinks juice from cashew apples, sourced in India, could work as a nice substitute for more common juice ingredients, according to The New York Times.
It feels kinda funny to write, but here goes: the carbonated soft drink (CSD) category recorded a positive four-week growth period in sales. It’s the first time that’s happened in more than a year.
Today, Pepsi announced a dynamic new platform in partnership with Complex Media that supports some of today’s leading emerging artists, Pepsi Pulse Artist Spotlight.
As carbonated soft drink sales continue to decline, the cola giants have benefitted from a self-enacted compromise: smaller cans.
Less than two months after Vitaminwater changed its formula by using a blend of cane sugar and stevia, the brand has brought back its original formula.
Mountain Dew today announced that Salt Lake City resident Nathan Balli was selected as the first Green Label Studios: Open Call winner.
As part of a new five-year partnership called “Recycle for Nature,” PepsiCo will expand the availability of recycling bins in the U.S., beginning where they are needed most—at gas stations and convenience stores.
U.S. Rep. Rosa DeLauro (D-CT 3rd District) introduced a bill to Congress on Wednesday that would require a national tax on sugary beverages.
Big mergers and acquisitions that are either directly involved with the beverage industry or affecting it in terms of retailing and distribution started early this summer and they haven’t let up.
Affinnova, a marketing technology and analytics company, released an extensive report on how package designs are affecting the beverage industry.
After surveying beverage retailers across the U.S., senior analyst Bonnie Herzog of Wells Fargo finds optimism in the overcast.
Today the PepsiCo Foundation announced two grants geared towards improving the health and wellness of America’s kids through the power of physical activity and good nutrition.
A news publication and several environmentally conscious Californians are questioning Nestle Waters North America Inc.’s actions in Cabazon, Calif., the location of a company-owned facility that produces Arrowhead Mountain Spring Water.
