Coca-Cola with Lime (Discontinued)

by The Coca-Cola Company

This brand is no longer available

After Profits Take a Hit, Coke Names New Marketing Chief

Coke today revealed that Joe Tripodi, its Chief Marketing and Commercial Officer, will be succeeded be Marcos De Quinto, who has been President of Coke’s Iberia Business Unit since 2000.

Diet Coke to Celebrate New Taylor Swift Album

Taylor Swift and Diet Coke are teaming up for unprecedented programming events with iHeartMedia to celebrate the release of Swift’s highly anticipated, fifth studio album, 1989, on October 27.

Press Clips: Study Links CSDs to Aging

A study recently published in the American Journal of Public Health, summarized by Time, found that daily consumption of carbonated soft drinks can age white blood cells by almost two years.

Coke Announces Expanded Cost-Cutting Strategy

Coke’s numbers for the three month period fell short of analyst expectations and elicited what company Chairman and CEO Muhtar Kent described as a “hard look at our progress to date.”

Coca-Cola and Bottler Exchange Territories in Tenn. and Ky.

Coca-Cola Bottling Co. Consolidated announced it has signed a definitive agreement with The Coca-Cola Company to exchange the bottler’s franchise territory in Jackson, TN for territory currently served by Coca-Cola Refreshments USA, Inc. in Lexington, KY.

Coca-Cola Elects New Vice President to Board of Directors

Leveridge, 44, was named Director of Investor Relations in July. He began his career with the Company in 1996 and has assumed roles of increasing responsibility including Senior Manager in Investor Relations, Finance Director in the Company’s Adriatic and Balkans business unit and Finance Director in the Russia, Ukraine and Belarus business unit.

Diet Coke Features Taylor Swift in New ‘Kittens’ Commercial

The spot, “Kittens,” is part of Diet Coke’s new “Get A Taste” campaign that launched last month. The integrated campaign celebrates fans’ unwavering love for the delicious taste of Diet Coke.

Inside a Monster Deal

How the sale of 17 percent of Monster to Coke could have gone.

This Time, CSDs Drive Industry Sales in C-Stores

While much of the industry’s strength in the channel can be attributed to sequential improvements by energy drinks and teas, let’s not forget about CSDs.

Press Clips: USA Today Challenges ABA’s Motives

The American Beverage Association announced that it wants to reduce national calorie intake, but the editorial board at USA Today was hardly impressed.

Sprite Cranberry Returns Before the Holidays

With summer ending and the beginning of the holiday season around the corner, Sprite is setting the mood by spreading some “berry” cheer.

Taylor Swift Joins Diet Coke ‘Get a Taste’ Campaign

The winner of an astounding seven GRAMMY Awards, Taylor Swift is no stranger to the limelight. Now, she’s shining a spotlight on how the great taste of Diet Coke can make any moment brighter.


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