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BevNETPress Releases

23rd State Launches SHAKE: A Bold THC-Infused Beverage Enhancer Designed for the Modern Drinker

info_outline Promoted post by 23rd State

Jun. 17, 2025 at 4:08 pm

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THC Beverage EnhancerCannabis Infused DrinksSHAKE THC Drink AdditiveHemp Derived Delta 9Non Alcoholic THC BeverageCannabis Beverage LaunchLow Dose THC DrinkMinnesota THC BrandsFunctional Cannabis BeverageNothing But Hemp Partnership
Cannabis BeveragesSpirits CompaniesNon-Alcoholic Beverages
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Minneapolis-based beverage company 23rd State has officially launched SHAKE, a new line of non-alcoholic, THC + CBG-infused sparkling beverage enhancers made for social, wellness-conscious consumers. Leading with its flagship flavorless, Pink, Green and Gold infused edible glitter SHAKE, the brand is now entering retail shelves through a strategic partnership with Nothing But Hemp, one of the Midwest’s most-trusted functional product retailers.

SHAKE is designed for the modern consumer looking to skip the hangover and embrace a clean, sessionable cannabis experience. Each dropper delivers a 1mg microdose of hemp-derived Delta-9 THC, fully compliant with the 2018 Farm Bill and Minnesota’s THC beverage laws. With crisp, bold packaging, and a fast-acting, balanced effect, SHAKE is positioned at the intersection of functional beverage, cannabis lifestyle, and alcohol alternative.

“SHAKE is what happens when you rethink what a THC beverage can be,” said Leah Kollross, founder of 23rd State. “We didn’t want to just create a drink with THC in it—we wanted to build something that fits seamlessly into people’s lives, whether you’re at a party, winding down after work, or just looking for a better buzz.”

Key Product Highlights:

  • Non-Alcoholic, THC-Infused Sparkling Beverage Enhancer
  • 3mg Hemp-Derived Delta-9 THC per serving
  • SHAKE is Flavorless: it won't change the flavor profile of your drink
  • Vegan, Gluten-Free, Low-Calorie
  • Legal + Compliant in Minnesota and other hemp-regulated markets

A Strategic Launch Through Retail and Same-Day Delivery

23rd State’s launch is bolstered by a retail partnership with Nothing But Hemp, which brings SHAKE into Minnesota storefronts and offers same-day delivery to consumers in key markets.

“Our team delivers thousands of cannabis products daily across Minnesota,” said Steven Brown, founder of Nothing But Hemp. “Adding SHAKE to our retail lineup and delivery platform gives customers a premium THC beverage enhancer option that’s fun, accessible, and reliable.”

SHAKE is now available at Nothing But Hemp locations in Twin Cities, and select additional markets. Same-day delivery is available in eligible areas, allowing customers to enjoy SHAKE without the wait.


Reimagining Cannabis Beverage Culture

With low-dose THC beverages on the rise nationwide, SHAKE joins a growing category that blends health-conscious choices with experiential branding. Where sugary edibles and alcohol-like alternatives have dominated the early market, SHAKE aims to offer a refined, lifestyle-oriented product that appeals to both curious newcomers and seasoned cannabis consumers.

“We’re not trying to be a replacement for something else,” added Leah Kollross. “SHAKE is its own experience—light, elevated, flavorless. It’s cannabis, but with clarity and culture.”


Future Growth

23rd State plans to expand its SHAKE product line with additional flavors, limited-edition collaborations, and wider distribution throughout the Midwest. The brand is actively seeking partnerships with natural grocers, co-ops, lifestyle retailers, and on-premise venues looking to diversify their cannabis beverage offerings.


About 23rd State 23rd State is a Minnesota-based cannabis beverage company crafting non-alcoholic, THC-infused drink enhancers designed for elevated, social-forward experiences. With a commitment to clean ingredients, bold branding, and functional effects, 23rd State is redefining the future of cannabis culture—one SHAKE at a time.

About Nothing But Hemp Nothing But Hemp is a pioneering hemp and cannabis retailer based in Minnesota, with award-winning storefronts and a rapidly growing e-commerce and delivery network. Known for product education, transparency, and compliance, Nothing But Hemp delivers thousands of cannabis products daily and continues to lead in customer trust and access.

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