Brand News
Feb 2, 2026Marketing: Poppi, Liquid I.V. Bring Star-Power To Super Bowl SpotsBeverage brands like Poppi and Liquid I.V are going big with celebrity-laden advertisements in anticipation of this weekend’s Super Bowl.
Sep 11, 2025Last Updated Sep 12, 2025Cove Soda Teams With KDP For Canada DistributionHalifax-based Cove Soda has signed an exclusive agreement with Keurig Dr Pepper (KDP) Canada to lead national sales, distribution and omni-marketing execution…
Oct 3, 2024Last Updated Oct 3, 2024Palm Tree Crew Talks Cove Soda Investment: Brand ‘Checked Every Box’Palm Tree Crew, which announced an investment in Cove Soda earlier this week, believes there’s ample opportunity to have “multiple winners” in the rising…Sep 30, 2024Last Updated Oct 1, 2024Palm Tree Crew Invests in Cove SodaLifestyle brand Palm Tree Crew is taking a deeper stake in the beverage business with a new investment into functional CSD maker Cove Soda, bringing along a…
Oct 25, 2019Cove Kombucha Raises $1.2M Seed RoundNova Scotia-based organic kombucha brand Cove Kombucha announced this week it has raised a $1.2 million seed round, which will be used to expand its team,…