Brand News
Jun 3, 2026Last Updated Jun 19, 2026Distribution: Recess Makes Club Debut as ‘Modern Unwind’ Space Heats UpRecess has made its club channel debut through a new partnership with Costco, where it has launched a 15-pack case of its Zero Proof Mocktails.
Nov 25, 2025Last Updated Apr 2, 2026More Than Skin Deep: Inside the Mainstreaming of Ingestible BeautyAs the lines continue to blur between beauty and wellness, ingestible beauty, or “beauty-from-within,” products – particularly in powdered and ready-to-drink…
Aug 22, 2025Last Updated Aug 22, 2025New Products Gallery: Feastables Protein, Sleepytime Coffee and a Tom Hanks RevampThis week’s new beverage products include launches from Mr. Beast’s Feastables brand, Cure Hydration, Nurri, Rockaway Soda, Hanks for Our Troops, Pop & Bottle…
Jun 20, 2025Last Updated Jun 20, 2025New Products: Naked Nutrition Gets Energized, Josh Cellars Goes NA, Califia Farms Pumps Up ProteinNaked Nutrition does energy drinks now? Josh Cellars goes nationwide with non-alc wine? Cann sells a THC spritz? Yes, you’re in the right place – it’s just…
Mar 20, 2025Last Updated Mar 27, 2025Distribution Roundup: Cure Hydration Hits Whole FoodsThe natural channel retailer will launch Cure’s Kids line, including Fruit Punch, Pink Lemonade and Mixed Berry flavors, in over 500 stores across the country…
Apr 19, 2023Cure Hydration Brings in $5.6M Series A Round, Expands to 15,000 DoorsCure Hydration has raised $5.6 million in a Series A funding round led by Lerer Hippeau, the company announced this week. The funding arrives as the New…