Godiva Belgian Blends: French Vanilla Latte

Ok, so we've got a chocolate company that originated in Belgium making a French Vanilla Latte. Interesting. That probably won't mean anything to the average US consumer, but the flavor of this product definitely will. Unfortunately, we don't mean in a good way. The vanilla, which isn't very natural tasting, accentuates the milky flavor that was previously cited, resulting in a product that tastes like sweetened burnt milk. The coffee flavor is almost totally muted, even for something that is a latte. Finally, there's the bottle. Again, it's going to be tough for anyone to make the stock bottle look pretty, but the white label doesn't help. Upon first glancing at this product, we thought that it was going to be a diet or light version as white is very often used for those types of products. Either way, our eye was drawn to the other, darker labels first. If we were Coke, we'd try to improve the other flavors and come out with something new in place of this one. Godiva is a chocolate brand -- how about a Chocolate Hazelnut to round out the line?