Aug 21, 2026Last Updated Aug 21, 2026Newtopia Now: Mushrooms And Collagen Headline Beverage InnovationAt Newtopia Now 2026, beverage brands showed off the use of functional mushrooms, innovative ingredients and “glowing” line extensions.
Feb 3, 2026Last Updated Feb 13, 2026Mushroom Energy Brands Take Diverging Paths to MainstreamStartup brands Odyssey Functional Energy and Melting Forest are among the two most recognizable mushroom energy drinks on the market, but following a rebrand…
Aug 18, 2025Last Updated Aug 22, 2025Melting Forest’s Mushroom Bevs Ready for Growth with Channel Expansion, InnovationWith a consistent network of grocery and natural channel accounts under its belt, functional beverage brand Melting Forest is hoping to begin growing like…
Mar 6, 2025Last Updated Mar 6, 2025Expo West: Guayakí, Mateína Lead Mate Movement; Unity Wellness Finds Calm; Melting Forest, Eclipse Foods UpdatesOur reporters recap the latest news from Natural Products Expo West 2025, including a yerba mate renaissance, a shift in strategy from Unity Wellness, plus…
