Mountain Dew Kickstart

by PepsiCo

Press Clips: Study Links CSDs to Aging

A study recently published in the American Journal of Public Health, summarized by Time, found that daily consumption of carbonated soft drinks can age white blood cells by almost two years.

Press Clips: AB InBev to Merge With PepsiCo?

Those folks associated with the beer and beverage industries have heard the rumor before: Anheuser-Busch InBev could merge with PepsiCo. The speculation resurfaced this week.

PepsiCo Launches Health Program for Latin American Infants

The Inter-American Development Bank (IDB) and the PepsiCo Foundation launched Sustained Program to Improve Nutrition (Spoon), a five-year program designed to simultaneously prevent undernutrition and reduce the risk of obesity in babies living in poor areas of Colombia, Guatemala, Mexico and Peru.

This Time, CSDs Drive Industry Sales in C-Stores

While much of the industry’s strength in the channel can be attributed to sequential improvements by energy drinks and teas, let’s not forget about CSDs.

Pepsi Goes Mid-Calorie Once More, This Time with Stevia

About a month after the Coca-Cola Co. brought Coke Life, a cola made with a blend of stevia and sugar to the U.S. market, Pepsi has responded with a similarly formulated product.

Nielsen Numbers: Led by Coke, CSD Sales Remain on a Rebound

In its report on new Nielsen data, Wells Fargo pointed Coke’s “Share a Coke” campaign as having a strong impact on its flagship brand, which saw dollar sales soar by 8 percent in the period.

PepsiCo Foundation Supports Latino Youth Leadership Development

The Congressional Hispanic Caucus Institute (CHCI) proudly announced today a $2.5 million grant from the PepsiCo Foundation to further its mission of educating and training the next generation of Latino leaders.

Press Clips: A View of the Beverage Landscape

As companies like Coca-Cola and PepsiCo seek new avenues of profitability, Chicago-based market research group Datassential wonders how the diversification of the cola giants could influence innovation in the market place.

Press Clips: PepsiCo Tries Cashew Apples

PepsiCo thinks juice from cashew apples, sourced in India, could work as a nice substitute for more common juice ingredients, according to The New York Times.

At Last, CSDs Record Positive Sales Figures

It feels kinda funny to write, but here goes: the carbonated soft drink (CSD) category recorded a positive four-week growth period in sales. It’s the first time that’s happened in more than a year.


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