The warm weather is here and summer is on the horizon, and with it comes new refreshing sippers from brands like Milo’s, Jordan’s Skinny Mixes and The Ryl Company. This week’s new products also feature a slew of new non-alcoholic cocktail launches from startups like De Soi and Naked Life to legacy liquor players like Campari. Plus, we look at Vitaminwater’s big refresh.
Brand-focused investors and deal advisors at the recently completed Beverage Forum conference in California this week offered a series of details that indicate that the outlook is trending positive on the investment front.
The Ryl Company, maker of functional canned beverage brand Ryl Tea, has closed a $15 million funding round as it looks to accelerate into “hyper-growth” and increase its retail footprint 4x this year.
Canopy USA-owned THC products line Wana Brands is now available nationwide in Total Wine & More stores with three flavors of its hemp-based, non-alcoholic drinks; The Ryl Company has joined up with 7-Eleven to add 500 new locations in the New York Metro area, New York State and the brand’s backyard New Jersey.
On the second day of BevNET Live Summer 2023 in New York City, a slate of speakers and panelists told stories and spoke about building successful beverage brands.
