Function fires five to retune for 2009
Fast-growing enhanced water brand Function Drinks has fired five members of its sales staff in the new year to tune its organization for 2009 and take advantage of a fertile…
Headlines
Fizzy Lizzy founder calls on state legislature to reject obesity tax
(NEW YORK, NY) – Liz Morrill, Founder & CEO of Fizzy Lizzy, a brand of all-natural sparkling juice based in Manhattan, has issued urgent appeals to all members of the…
PepsiCo releases sustainable development report
PepsiCo announced today the publication of its fourth annual sustainable development report, a comprehensive overview of the company’s progress in addressing economic, environmental and social challenges. Based on Global Reporting…
Constar bottle manufacturer declares bankruptcy
Plastic bottle manufacturer Constar filed for bankruptcy protection Wednesday, six years after its 2002 spinoff from Crown Holdings. The Philadelphia Inquirer reported that Constar prearranged the bankruptcy with key creditors…
Gatorade unleashes new attitude, enhanced beverages
CHICAGO (December 29, 2008) – The Gatorade Company, a division of PepsiCo (PEP), is redesigning everything from the sidelines to the shelf to appeal to a broader range of athletes…
FDA orders changes to Diet Coke Plus
The Food and Drug Administration has ordered The Coca-Cola Co. Inc. to take prompt action to correct labeling violations on the beverage firm’s vitamin- and mineral-fortified Diet Coke Plus. The…
American Beverage Association and The Climate Group Announce Powerful Partnership
Washington, DC – America’s non-alcoholic beverage industry and The Climate Group are joining forces in a powerful new partnership to dramatically increase recycling as one way to reduce climate change…
MillerCoors agrees to reformulate Sparks
Alcoholic energy could be in their death knell. Responding to pressure from a coalition of state attorneys general, MillerCoors agreed Thursday to remove from the market Sparks, the company’s category-leading…
Cargill Receives Official Notification From FDA Supporting the Safety of Truvia Rebiana
WAYZATA, Minn., Dec. 17 /PRNewswire/ — Today, Cargill received official notification from the U.S. Food and Drug Administration (FDA) stating that the agency has no objection to the conclusion of…
U.S. Food and Drug Administration Issues No Objection Letter to GRAS Status of Rebaudioside A
CHICAGO and PURCHASE, N.Y., Dec. 17 /PRNewswire/ — Whole Earth Sweetener Company LLC and PepsiCo announced today that the U.S. Food and Drug Administration (FDA) issued a no objection letter…
PepsiCo’s SoBe Lifewater Launches First-Ever, Zero-Calorie, Naturally Sweetened, Enhanced Water in the United States
PURCHASE, N.Y. – December 17, 2008 /PRNewswire/ – SoBe Lifewater fans across the country will soon be able to get the great taste and personality of SoBe Lifewater in three,…
Coca-Cola North America Announces 2008 Launch of Sprite Green
ATLANTA–(BUSINESS WIRE)–Coca-Cola North America (CCNA) today announced the 2008 launch of the first sparkling naturally sweetened, reduced-calorie beverage in the U.S. made with TRUVIA™ natural sweetener. Sprite Green™, the new…
Odwalla Launches Reduced-Calorie Quenchers
HALF MOON BAY, Calif.–(BUSINESS WIRE)–Odwalla, Inc., the nation’s leading health beverage brand, is adding two new reduced-calorie juice drinks to its product portfolio. Odwalla® Mojito Mambo™ natural juice drink with…
ABA Statement: NY Governor’s Sweeping Tax Hikes on New Yorkers Add Strain to Checkbooks and Put Paychecks at Risk All During a Time of Recession
WASHINGTON, Dec 16, 2008 /PRNewswire-USNewswire via COMTEX/ — As families are struggling to make ends meet during a recession, it is disappointing that Governor Paterson’s budget proposal contains such sweeping…