Newswire

Cheers Creates Multivitamin for People Who Drink

Cheers, the leading brand in alcohol-related health, recently announced the launch of Multi, the first-ever multivitamin created specifically with drinkers in mind. It has all the benefits of a standard multivitamin, while focusing on the unique metabolic demands that stem from alcohol consumption. By doing so, it helps bridge this specific nutritional gap to support overall health and wellness — especially for those who drink more than twice a week.

Lipton Iced Tea and GRAMMY Award-Winning Artist T-Pain aka ‘Cousin are Throwing the Ultimate Block Party to Celebrate Community Service

Block parties have long been a staple of communities across the country, a way for neighbors to come together and connect over music, food, and their own local legends. This summer, Lipton Iced Tea and award-winning hitmaker T-Pain are joining forces to celebrate the power of community and giving fans a once-in-a-lifetime chance to get the ultimate block party in their hometown - hosted by "Cousin T" (aka GRAMMY Award-Winning Artist T-Pain) himself.

ZURENA Launches Caribbean-Inspired Drink Mixers in H-E-B Retailers Across Texas

ZURENA, the portfolio of simple and versatile Caribbean drink mixers, announced its expansion with H-E-B grocery stores, offering consumers access to premium non-alcoholic drink mixers in the Lone Star State. Made with a blend of Caribbean spices and tropical fruit juices, ZURENA can be added to any beverage (alcoholic or non-alcoholic) to deliver a delicious drink with a tropical twist. 

Uncle Matt’s Organic Proudly Announces B Corp Certification

Uncle Matt’s Organic, the nation’s #1 selling brand of organic orange juice, is proud to announce that it has been certified as a B Corporation (B Corp). This recognition authenticates the brand’s commitment to sustainability, accountability, and transparency. Uncle Matt’s Organic has strived to balance purpose and profits, while producing the highest quality organic juices and functional beverages for over 22-years. 

DRAM Adds Adaptogenic Mushroom Cola and Holy Basil Flavors

Rural Colorado based company DRAM has added two new flavors to their sparkling water offerings - Mushroom Cola and Holy Basil & Lemon. Both flavors are adaptogenic, made from real plants and contain zero sugar.

Partners Coffee Taps Into The Instant Coffee Space

Partners Coffee, the Brooklyn-based small-batch coffee roaster, launched an easy, on-the-go instant coffee that doesn’t taste so… well, instant. Perfect for when you’re on the go this summer, in a rush, traveling, or simply don’t have time for a multi-step pour-over routine, this craft-brewed coffee is ready in mere moments. Partners' instant coffee preserves the full flavor of their three classic blends: Brooklyn, Jumpstart, and El Ramo. 

MLB All-Star Aaron Judge Partners with Waiakea Water

Waiakea, the naturally alkaline and sustainably sourced Hawaiian volcanic water, announced a new equity partnership with New York Yankees’ All-Star Aaron Judge. The partnership kicks off this summer in conjunction with Waiakea’s continued expansion into Aaron’s home base, New York City, where the brand plans to roll-out a marketing campaign at major retailers across all five boroughs. Judge joins Waiakea in the midst of a career-best season in New York, while leading Major League Baseball in home runs and All-Star Game votes.

International Delight Debuts New Line Of Grinch-Themed Holiday Creamers

Continuing its legacy of delighting coffee and creamer fans for the season, International Delight is bringing back the magic of the holidays to a creamer aisle near you! The beloved coffee creamer brand, in partnership with Dr. Seuss Enterprises, is spreading cheer and delighting taste buds with a festive line of holiday creamers featuring one of the season’s most iconic characters: The Grinch! Best of all, the creamers are on shelves now and available through the holidays. You read that correctly: Grinch fans and Creamer Nation, get ready for Christmas – or Grinchmas – in July!

Conagen Commercializes Scalable Sweetness Enhancers from Nature

Conagen, the Massachusetts-based biotech firm, announced the commercialization of an expansive portfolio of natural sweetness enhancers for taste modification in sugar reduction solutions for food and beverages. The enhancers are made with precision fermentation, a technology that has led to the innovation of an extensive platform of phenolic antioxidants.

Flow Beverage Corp. Launches Vitamin-Infused Water in Three Delicious Flavors

Flow Beverage Corp. (TSX:FLOW; OTCQX:FLWBF) (“Flow” or the “Company”) announced that it has officially launched its Flow Vitamin-Infused Water line of products in three new organic flavors: Cherry, Citrus and Elderberry. Flow Vitamin-Infused Water is also now available direct to consumers in the United States through flowhydration.com, with early access available to current Flow customers.

SodaStream Adds to Flavor Portfolio with New bubly bounce Drops

Two beloved sparkling water brands are joining forces yet again. SodaStream and bubly are bringing consumers a new way to enjoy the bubly bounce flavors they love from the comfort of home. bubly bounce for SodaStream is now available to purchase in three flavors: Triple Berry, Citrus Cherry and Blueberry Pomegranate. The drops, with 19mg of caffeine, no sweeteners, can be used to kickstart your day or as an afternoon pick-me-up.

Breakthru Beverage Group Names Stephanie J. Soto Executive Vice President, Chief Human Resources Officer

Breakthru Beverage Group, a leading North American beverage distributor with operations across the United States and Canada, announced that Stephanie J. Soto has been appointed to the role of Executive Vice President, Chief Human Resources Officer. As a member of the company’s executive leadership team, Stephanie will be responsible for all aspects of Human Resources including the development of a diverse and multifunctional human capital strategy, end-to-end talent management, and labor and employee relations all enabling the on-going growth, productivity, and profitability of the company.  

Hydralyte Launches Hydralyte Plus Liver Support for Hangover Recovery

Hydralyte, one of the world’s most trusted rapid hydration solutions, announced the release of Hydralyte Plus Liver Support, combining their rapid dehydration formula with liver supporting antioxidants Milk Thistle, Prickly Pear, Turmeric and Ginger for the ultimate Hangover remedy.

Taylor Fritz and Danielle Collins Lead Way into Plastic Free Tennis with waterdrop

While sustainability initiatives are growing in many sports today, tennis is one of the sports where an abundance of plastic bottles can still be found on the court. The Austrian company waterdrop unveils the arrival of Americans, Danielle Collins, and Taylor Fritz, as its first waterdrop athletes. This new step is a part of waterdrop's commitment to well-being, sustainability, and a challenge to set a higher standard for the beverage industry.