Whether it’s caffeine, THC, or good old electrolytes, whatever your functional enhancer of choice might be this week’s beverage launches has you covered as we look at new products from 5-Hour Energy, Cycling Frog, Cure and more!
The CPG Week team gives their unadulterated takes on "Unfrosted" before diving into the week's news related to snack trends, cocoa prices and an update on Foxtrot.
Jay-Z’s Marcy Venture Partners is the latest group to invest in ready-to-drink brand The Finnish Long Drink, the company announced today.
Chiefs quarterback Patrick Mahomes and former BodyArmor marketing executive Michael Fedele have teamed up on a Throne Sport Coffee positioning toward active-lifestyle consumers and athletes.
Actress and experienced CPG investor Kristen Bell announced today that she has joined PLEZi, the kids drink brand co-founded by former First Lady Michelle Obama, as an investor and brand partner to grow brand awareness and accessibility.
Hella Cocktail Co., known for its bitters and mixers, is making a foray into bev-alc with a ready-to-drink (RTD) line debuting this week, Hella Margaritas.
Serial entrepreneur Lance Collins – creator of some of the most successful beverage brands of the past two decades, including BodyArmor, Fuze, NOS and Core – talks about his current and past ventures, lessons from successes and missteps, the reason that founders fail and why he encourages them to make “fast mistakes.”
BevNET and Nosh are excited to announce an exclusive data series for Insiders! We’re kicking off this series by introducing new “State of the Category” reports with Brightfield Group.
After discontinuing its Blackberry flavor three years ago due to a Pacific Northwest heatwave that abruptly spiked the price of berries, Spindrift today announced the flavor’s return.
Our latest distribution roundup finds Berczy getting in on the hard tea race in the Northeast and Woody Harrelson’s spirits heading into Massachusetts, while prepared cocktails Tequio and DIO sign deals with new distributors as they go deep in California and New York respectively.
Loom, the brainchild of Bill Butrymowicz, VP at Jersey Shore DSD house Seaview Beverage, is a new line of juice drinks that will begin rolling out to stores and online this summer. Butrymowicz will be leading the brand as CEO while also continuing to run the distribution business that was founded by his father, using Seaview’s fleet as an immediate entry point into the market.
The future of Foxtrot is once again in question after assets belonging to the shuttered grocery chain were acquired today by Further Point Enterprises via auction for $2.2 million, according to a report from Crain’s Chicago Business.
If Tip Top Proper Cocktails had the resources, it would’ve released 11 new styles of canned cocktails this year.
How do you educate consumers on the herbological origins of chocolate while they’re standing in the store aisle, deciding whether or not to try their luck on a drink called “Cacao Water”? Five years into his cacao products venture Blue Stripes, chocolatier Oded Brenner has yet to find the perfect answer. But he’s getting closer.
